John Frieda

247= £170m Hairdressing

Recently engaged to Avery Agnelli, widow of Fiat heir Giovanni Agnelli, London-born Frieda brings plenty of his own wealth to the union. The celebrity crimper's hair care products business, John Frieda Professional Hair Care, was sold to a Japanese group in 2002, earning 53-year-old Frieda £153m. Other assets include salons in London, Paris, New York and Los Angeles, and property.

189=
2003: £167m