Dominic O’Connell
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FORD has recruited the accountancy group KPMG to examine the books at Jaguar and Land Rover, two of Britain’s best-known car companies, ahead of an expected £1 billion sale later this year.
Despite mounting speculation in recent weeks, Ford has declined to confirm it will sell the famous marques. But the appointment of KPMG, which has been given a mandate to revamp the companies’ accounts so that they are in a proper form to be examined by would-be buyers, appears to make a sale inevitable.
KPMG’s main task will be giving a clear picture of Jaguar and Land Rover’s performance as businesses separate from the influence of Ford, which has owned them since 1989 and 2000 respectively.
“They need to sort out things like the real cost of the parts that Ford supplies to the two companies. It’s the extrication of the parent company from the figures that is the difficult part of the job,” said one senior industry source.
It is understood that KPMG has also been asked to examine the companies’ pension liabilities. At the end of 2005 – the last year for which full accounts are publicly available – Jaguar had a deficit of £298.2m and Land Rover £193.5m.
The 2006 accounts are expected to be filed within the next few months, with deficits likely to have shrunk thanks to rising stock markets and higher returns from the bond market.
Jaguar and Land Rover employ 16,000 workers in the UK, concentrated in plants in the West Midlands and Mersey-side. Together they make about 300,000 cars a year. While Jaguar has made big losses, Land Rover is thought to be in the black.
Last year The Sunday Times revealed that Ford planned to sell the two firms as a single unit. The sale was then shelved while Aston Martin, another British marque, was auctioned.
This month Ford confirmed American reports that it had appointed three investment banks – Goldman Sachs, Morgan Stanley and HSBC – to examine the marques’ future. The company then said it had made no firm decision on whether to proceed with a sale.
The involvement of KPMG in accounting work indicates that a sale is almost certain, car industry sources said last night. Ford declined to comment.
Industry experts say a private-equity firm is the most likely buyer for the British firms. Estimates of the prices range from £1 billion to £3 billion.
“It’s too big and complicated for a vanity investor. It needs someone with serious motor-industry expertise,” said one source. Cerberus, the American private-equity group that recently bought Chrysler, has been tipped as a potential suitor.
Jaguar has been a disastrous investment for Ford. It bought the British icon for £1.6 billion, £1.1 billion of which was for “goodwill” – the value of the brand. The Sunday Times revealed last year that Ford has invested more than £4 billion for little return.
But some analysts believe Jaguar could prove a good investment. Ford has put a lot of money into aluminium construction technology, and the styling of its new XF saloon has been well received.
Last year Ford lost $12.7 billion (£6.4 billion) and is racing to restructure under the burden of crippling pension and health-care costs.
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I am an employee of Land Rover.First Quarter results for the firm showed a 300 million dollar plus profit for Land Rover. Profits for the year are expected to top 800 million with a potential for 1 billion !
Land Rover is no lame duck. Seems a pity that Ford are about to sell just as their work is about to pay off big time.
Bill, Birmingham, England
Land Rover is a success it builds vehicles that are tough and capable of operating in very hostile environments including war zones as combat vehicles, Ford has improved much of the engineering components of the vehicles but has lost much of the working vehicle market to the 4 x 4 pick up truck manufacturers this has been unwise as Land Rover made their name by supplying basic specification work horse trucks to farmers, construction firms and armed forces they have moved too far from Land Rovers roots plus they have shackled it to Jaguar a lame duck loosing money. Land Rover could further its product line into 4 x 4 station wagons and utility vehicles what can Jaguar do they are in an overcrowded sector of the market where BMW, Mercedes and Audi are predominant any future success is going to be very expensive and very long term.
R Johnson, Hook, U.K.
Unions were once needed for safety and fair pay, but there are people making cars that ear far higher than anyone else in the country. Unions today are killing the industry. Secondarily. The stupidity of not embracing hybrid technology and being a leader instead of a follower is what is killing car companies in america. You cant keep engineering things the same way when people demand reliable and fuel efficient vehicles.
Todd, Schaumburg, Illinois / USA
Perfect ! Now all we have to do is call in the Chinese and both famous British iconic brands will live on, even if they are entirely built in Xuang Dong who everyone knows has a great tradition in building fine motor cars. Oh and all the jobs will of course stay in Britain.
Sorry, I just couldn't help myself!
Arthur O'Looney, Dublin, Ireland
Hiring an accounting firm to straighten out the books makes sense. But KPMG, with its ties to Haliburton and Cheney? Does Ford expect this to help them politically with the Bush Administration? There are dozens of accounting firms who could do this for Ford without raising questions about the possible political implications and gratuitously humbing the Company's nose at people who are disgusted at the financial antics of KPMG. Haliburton and their cronies.
irving j. rubin, buffalo, NY, USA
Why don't Ford shareholders just wind the company up ?
It expensively bought Volvo, Jaguar and Aston Martin, damaged the brands, maybe beyond repair, with a series of attrocious models, and now wants a fire sale.
It's baseline cars are always derivative, and of poor quality.
Put it out of it's agony, at least the "crippling pension and healthcare liabilities" would be paid off and major shareholders could liberate a little cash.
L Stewart, Cranbrook, UK
Put these two UK companies back in Brit hands, with Ford just handling the engineering issues. Ford did clean up the manufacturing issues from sloppy wiring,etc. Jag is too good a machine to let it drown.
juan valdez, La Puente, usa/Ca
No wonder Jaguar is in trouble, the v8 engine they produce can and does destroy itself when the timing chain tensioners fail resulting in a scrap engine, expensive. And now they use these engines in Land Rovers? I bought a new Discovery in 95 and it has been a good truck, but since 99 the quality has gone in the toilet, when are these people going to realise that to stay in business you have to make a quality product, Socialism
does not work, soon you really will be a nation of shopkeepers!
By an ex pat.
Charles Ince, Riverview, FL USA