Terence Kealey: Science Notebook
Win tickets to the ATP finals
David Cameron is right and his Conservative critics are wrong. People want to pay taxes. This was established by a team led by Ulrich Mayr, a psychologist at the University of Oregon. Mayr collected a group of subjects, gave them $100 (£50) each, and studied their brains.
He then used a technique known as functional Magnetic Resonance Imaging (fMRI) that allows scientists to monitor the activity of those parts of the brain that signal reward (the bits that light up when we eat, drink, and partake of recreational drugs and sex). And Mayr found, predictably, that people’s brains lit up when the $100 was paid into their accounts.
Less predictably, he discovered that when he transferred some of the money without permission from their accounts to that of a local charity (one that helps the poor), the subjects’ brains lit up again. People were pleased to be taxed for a good cause.
More predictably, perhaps, Mayr found that, when he invited his subjects to give money voluntarily to the charity, on so doing they registered even greater levels of brain reward: people like being taxed for charity, but they like giving money to good causes even more.
Few scientific papers deserve to be called important, but this one qualifies because it challenges so many political assumptions. First, it disproves the Left’s belief that only the state will succour the poor: actually, philanthropy is hardwired into our brains and, in the absence of state aid, private giving is biologically determined. As Nietzsche said, “we have a need to give”.
Secondly, of course, it disproves the Right’s belief that taxes are unpopular. Thirdly, it confirms the theologians’ doctrine of Original Sin, because the brain scans reveal that some people are innately more greedy and less generous than others – some brains brightened up only after the original gift of $100, whereas others really lit up only on the transfer of money to the charity.
And, finally, the paper addresses some tricky questions. Since the desire to help the poor seems to be hardwired into human beings, to what extent is private philanthropy “crowded out” or displaced by mandatory taxes?
And, since some people are innately mean, to what extent does taxation ensure that even they contribute to helping the needy? Further, since some people are, indeed, tightwads, to what extent do they ensure that tax revenue is simply redistributed back to the middle classes under the guise of philanthropy?
Mayr’s paper, which is entitled Neural Responses to Taxation and Voluntary Giving Reveal Motives for Charitable Donations, was recently published in Science magazine. It shows how the new science of neuroeconomics will soon transform social policy.
Terence Kealey is Vice-Chancellor of Buckingham University
Industry sectors news at a glance. Interactive heatmap, video and podcast
Everything the Business Traveller needs to know to make a better trip
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Growing demand for energy, oil that is harder to reach and the rise of carbon dioxide emissions. We examine the energy challenge
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
Shortcuts to help you find sections and articles
36-month car lease
on contract hire for
£359.99 plus VAT pm
12 months for the price of 11 and a 5% discount.
Offer ends 31/11/09
The UK's leading alternative to showroom finance.
Finance packages tailored to your needs.
Minimum loan of £15,000
Car Insurance
c£100,000 + car, bonus & bens
Lord Search & Selection
Midlands
Competitive
Barclaycard
Competitive
EVERSHEDS
London and Manchester
£80-95,000
Clay McGuire Executive Selection
Moments from Battersea Park.
For sale with Winkworth.
See your free Experian credit report beforehand
Book now & save over £100pp.
11 cool resorts, lowest prices... Early Booking offers 15 Nov.
20% off selected Azores holidays taken in October with Sunvil Discovery
Get covered on your travels with a superb range of policies at great prices. Visit InsureandGo.com
World Class Golf, Spa and preferential Beach Club. Private estate overlooking West Coast
Villas from £275 per night inclusive of Golf
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Globrix Property Search | Milkround
Copyright 2009 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.