Jeremy Clarkson
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I have the most horrible feeling that the only possible conclusion to the
problem of Muslim extremism — and I’m looking 30 or more years down the line
here — is mass deportation and an all-new cold war between Mecca and Rome.
I am also fearful that unless we stop thinking of ways to prevent global
warming, and start to address the problems it will cause when it gets here,
our children are going to finish their days in an overcrowded, superheated
vision of hell. Where they can’t even get a cold drink, because all the
corner shopkeepers have been made to go and live in Pakistan.
Unless, of course, America goes bust in the meantime . . . which it will. It
is a mathematical certainty, unless George W Bush announces, today, a tax
hike for both individuals and companies of 69% or he cuts federal spending
to zero. Not just for a month or two. But for ever.
Since George Bush is unlikely to do either, the world’s biggest economy will
collapse, which means we can’t rely on Uncle Sam when your neighbourhood
mullah beats your daughter with a stick for not going to school in a
tablecloth. Because it’s 47C out there and getting hotter, and Jonathon
Porritt won’t let you have air-conditioning.
Strangely, however, my biggest fear for the future of the planet and the
wellbeing of our children is YouTube.
At present it is full, mostly, of young men falling off their bicycles and
catching fire. But in addition to this you can log on if you wish to see
next week’s episode of 24.
This means the producers of 24 have gone to all the trouble of making a show,
and paying the actors, and getting all those phones to go “beep beep eeoooh”
and then finding that no television company in the world is all that
bothered about screening it, because everyone’s seen it already on the web.
Naturally the company that makes 24 — and I suppose I should point out that
it’s Fox, which is part of News Corporation, the parent company of this
newspaper — has started proceedings against YouTube.
Fine, you might think. YouTube will be forced to treat the copyright laws with
a bit more respect and that will be that. Except it won’t. Because the
internet’s like mercury, so as soon as it becomes impossible to post
copyrighted material on YouTube, some other computer nerd in Bangladesh
will, for an outlay of 35p, start a new video-sharing site. And you’ll be
able to post it there.
This morning there are 921 Jeremy Clarkson clips on YouTube, for which,
obviously, I receive not a penny. Of course I could sue them — and now
they’re owned by Google I think I might — but then the 921 clips would
simply appear on the new sharing site based in Bangladesh. And what’s the
point of suing someone whose only assets are a laptop and a loincloth? The
upshot is that films, television shows, magazines, newspapers, songs,
anything published or recorded, can be put on the internet. And the person
who published it or recorded it doesn’t get any money. So what’s the point
of publishing or recording anything? Obviously, if Jonathon Porritt were to
write a book, it would be jolly funny to buy the first copy and put it all
online, so he ended up with a royalty cheque for 50p. But it’s not so funny
if you are Jonathon Porritt.
At present, everyone is obsessed with the internet. Every large media company
in the world is investing millions in their websites and not one, so far as
I can tell, has even the remotest idea of how it can possibly generate any
money.
A prime example is iTunes. It doesn’t. Apparently Apple doesn’t make a penny
from the music you download to your computer. But if you want to put that
onto a portable device you have to buy an iPod, and they make lots of dosh
from that.
It’s a brilliant wheeze, but now the Norwegian ombudsman has decided that
Apple must make its loss-making music library available to anyone, no matter
what sort of hardware they have. France and Germany are thinking of
following suit. And if the rest of the world falls into line, that’s pretty
much that for Apple.
It’s all a nonsense anyway, because there are countless sites out there in
cyberspace where you can download music for nothing and then put it onto
whatever sort of MP3 player takes your fancy.
Small wonder that last week Music Zone, a chain of Manchester-based record
shops, went belly up. Who would buy a CD these days when with two or three
clicks they can have it for nothing? That’s as idiotic as saving up for a
BMW motorcycle when you live in Branscombe.
And it’s not just the media that are under threat. Why go to a doctor when
there’s NHS Direct? Why have sex when there’s always some bird in Latvia
who’s happy to get her knickers off? Why buy an encyclopedia when there’s
Wikipedia (apart from the fact that everything on Wikipedia is wrong)? Why
go to Tesco when you can shop online? Estate agents. Property developers.
Motorcycle dispatch riders. They’ve all had it.
The only people I can think of who won’t lose their jobs to the internet are
those who empty cesspits. And nobody seems to have spotted this.
One day, of course, they will. The world will wake up and realise it’s
unemployed; that we’ve all been terminated by machines. And please don’t try
to argue that men will always triumph over machinery because we can always
turn it off. Because that’s the thing with the internet. You can’t.
Jeremy Clarkson's career as car reviewer and BBC Top Gear presenter has made motoring into show business, but he has earned himself the description of an "equal opportunities loudmouth" for his opinionated commentary on all aspects of life, appearing weekly in The Sunday Times.
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