Libby Purves
Download 'Too Hot', an exclusive Specials track from iTunes
I must apologise to fellow passengers on the 0731 from Newton Abbot. I may have snorted. I know I laughed, out loud and suddenly, in the dozing carriage. This outburst of joy was occasioned by the report of a Welsh road sign near an Asda. It said: “No entry for heavy goods vehicles. Residential site only.”
At least, that is what it says in English. The compulsory Welsh translation underneath, following an e-mail query to the local authority's in-house translation service, actually says: “I am not in the office at the moment. Please send any work to be translated.” Which is “Nid wyf yn y swyddfa ar hyn o bryd. Anfonwch unrhyw waith l'w gyfieithu”. Obviously, it should have said “Na chofnodiad achos 'n drwm da vehicles. residential safle ond”.
Or should it? I got that translation of the correct message from an internet translation service, but when I fed it back in the other way round, it emerged as “I do entry because heartburn drum good vehicles. residential position except”. So I then reversed the translation of the actual Welsh out-of-office message, and that returned “Bit I am being crookedly in the office at this time...” You can see why the council needs in-house translators. Even if they are so piously, humourlessly Welsh-speaking that they don't put their out-of-office responses into both languages.
But it was not the mere Hoffnung phrasebook joke which slew me. I saw with beautiful clarity the implications of what happened. Plainly, nobody in the traffic department that commissioned the sign spoke any Welsh (or they would have wondered why the second sentence was an incongruous length and lacked familiar words). Nor did anybody, at any stage of the proofing and manufacturing process involving non-retroreflective glass bead technology, aluminium sheeting and BS 873 standard lettering compliant with Highways Sector Scheme 9A, raise a query. Nobody: not a word of Welsh between them. And more importantly, not a flicker of curiosity.
And don't tell me the sign was made by ignorant English people, because there are at least three Welsh firms that make road signs. I cannot believe that a Welsh council would send work elsewhere. Basically, nobody gave a damn, including the workmen who put it up. The first to spot it were readers of a Welsh-language magazine, the editor of which sorrowfully says it is not a first. Cyclists between Cardiff and Penarth were baffled by a sign, the Welsh text of which warned of “an inflamed bladder”. A pedestrian sign in Cardiff briefly said “look right” in English and “look left” in Welsh. A school in Wrexham had “staff” translated as “wooden staves”. In all these cases, great chains of personnel must have let it all through.
Look, I have nothing against efforts to preserve the Welsh language. It is beautiful, heartstoppingly so when spoken mellifluously by my friend Mari, or recited as poetry. I applaud its being taught in Welsh schools (though the results seem dubious, given this debacle). And if the Welsh Assembly feels strongly that signs should be in both languages, even if nobody actually needs them to be, I defend their democratically endorsed decision to the last bewildering consonant. Anyway, as a visitor I rather like having the Service area beyond the Severn Bridge announce itself as a Gwasanaethau, and often make spirited attempts to pronounce it. It adds exoticism to a long journey.
No: the real hilarity of the road sign affair is that it is so beautifully typical of modern life in an overmanaged, system-crazy, authoritarian society where regulation and routine either deaden common sense and initiative, or frighten it into silence. On the same train where I spluttered helplessly over the Welsh sign, the usual announcement kept telling passengers not to leave any luggage unattended “at any time”. Passengers heading for the lavatory or the buffet, however, were not hefting giant half-term suitcases and rucksacks, nor did anyone expect them to. Another safety-conscious announcement warned us to remain in our seats until the train came to a complete halt at Paddington. But if passengers getting off at Slough took this “safety” advice they would never all make it to the door with their baggage before the train shot off again.
Look wider: it is all around you, this robotic senselessness. A village playgroup may not employ a granny well known to everybody these 50 years until she has waited weeks for a formulaic, expensive vetting certificate from the lumbering machinery of Capita's Criminal Records Bureau. Even so, if she then wants to help the Sea Scouts with their dinghies she'll need a whole new check. A small-town bank manager who has known a pensioner for 30 years still has to put him through cumbersome “anti-money-laundering” procedures to open an ISA. Doorkeepers in office buildings who have seen staff members a hundred times must make them wait for an escort if their ID card fails to bleep.
Elsewhere, a Marks & Spencer staff member refuses to speak to a small child's mother about a faulty Superman outfit because “data protection law” insists they deal with the owner. A pair of evangelists get warned off by a Community Support Officer because Christianity constitutes “hate crime in a Muslim area”. A builder gets fined £30 for smoking in his own private van. In those last three cases, jobsworths actually got the law wrong. But so cowed and confused do you get when you work in a huge unwieldy system, so used to not being trusted to blow your own nose without “guidelines”, that these things are bound to happen. Thus somebody in a Welsh transport department thinks: “It has to be in Welsh, that stuff looks like Welsh, OK, it doesn't look as if it's about lorries, but better not query it.”
It is all about the fear of stepping out of the groove, making an independent decision or asking an intelligent question. People are not naturally like that. It is fiddly systems and unimaginative management that make them that way. So employees, strike out! Ask questions beginning with “why?” at least once a day. Point out that, even if the emperor does have clothes, they're on inside out.
Incidentally, the Welsh for “the emperor has no clothes” is “r hymerawdwr has na ddillad”. Only, when I reversed that again, it came out as “Group emperor ace I do garments”. See? You can't trust everything that comes out of your computer. Or your rule book.
Libby Purves worked for some years for BBC Radio 4, as a reporter and a presenter on the Today programme and, since 1983, has presented Midweek. She joined The Times as a columnist in 1990. She received an OBE in 1999 for her services to journalism and was Columnist of the Year in the same year. In her spare time she writes bestselling novels. Her opinion column appears in the The Times on Mondays
Win a luxury weekend to Newcastle and its neighbour Gateshead, find out more here
Risk, resilience and embracing new technology
Industry sectors news at a glance. Interactive heatmap, video and podcast
Discover the power of collective thinking. Submit a solution and be in with a chance to win a Media Hub Home Entertainment System
The inside track on current trends in the charity, not for profit and social enterprise sectors
Everything the Business Traveller needs to know to make a better trip
Make the most of the summer and enter our fabulous photographic competition, you could win a £5000 holiday
Corsica is an island of beauty and contrast, an ideal holiday destination
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
Shortcuts to help you find sections and articles
The clever way to lease a new car is with Car leasing made simple™
2009
per month on 36-month
Personal Contract Hire (PCH)
2008
42850
Car Insurance
£24,250 - £30,346
MI5
London
£60,000
The Environment Agency
Bristol
Up to £90K
Boots
Midlands
OTE £85k
Credit Protection Association
Nationwide Opportunities
Completely London
Luxury Condo's in Manhattan with NYC views
The best new homes in Wimbledon?
Nationwide
Fabulous Cruise And Cruise & Stay Offers Including Virgin Atlantic Flights Prices Start From Only £699pp!
Last Minute Cruise And Cruise & Stay Offers. Med From £499pp, Caribbean From £699pp!
5 star quality at a 3 star price.
8 fabulous Canadian cities ...you won’t find cheaper
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Globrix Property Search | Property Finder | Milkround
Copyright 2009 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.
Yes, the translation blunder should have been spotted by someone at some stage. But your lengthy quoting of bad machine translation is beside the point and lends no support to your argument. Surely you know that machine translation is not meant to be reliable.
An Cainteoir Dóchais, Baile Átha Cliath, Éire
The original story was hilarious and the column about our overly-PC world excellent. But as a person in the US who is trying to learn Welsh on my own (my mother was born there) I found some of the comments pretty snide. Welsh is not dead, but the surest way to make it so is to end its public use.
Judith M. M. Buck-Glenn, Philadelphia, USA
In Tokyo you can smoke in a restaurant next to children without impunity but cannot smoke outside on the street (you might accidentally burn a child). In Bangkok, the police sabotage pedestrian crossings because they delay traffic. The UK rules are OK. The mindless population is not.
GK, Bangkok,
I am over 60 years old. When I travel by air in the USA, I am always asked for an ID at airport bars. A lawyer must be causing this. The bartenders cannot be collectivly unable to figure out that iIam over 21 yeaqrs old.
Bill Riley, louisville, KY., USA
If you accept what Purves is saying then you must also accept that more will die or be horribly injured, especially children. Incontinent politicians will say "this must never happen again" and chain us in legislation.
Rejecting God we cannot accept suffering or death, and so become prisoners.
Greg Lorriman, Leatherhead, UK
Libby!!!
You should be Prime Minister!!!
Michael Sims, London, United Kingdom
Doesn't this article truly stress how we're not being turned into robots? Despite being told to translate signs to Welsh and cart around our luggage on trains, none of us really listen or care and it reduces the beuracrats half-baked plans to farce, bring it on I say it just puts a smile on my face.
jim, london,
We once had an Education system that taught us HOW to think; now we have an Indoctrination system to tell us WHAT to think - on pain of ASBO or worse (global warming?).
But then, we ceased to be a democracy 100yrs ago (1906 was it?) when we started paying MPs, thus making them Salaried Minions .
Abrahm Khadabrian, Broxburn,
Most human beings in the West are like hamsters on a wheel going round and round. They are longing to jump off and go their own way but are held back by fear.
Alan, Frankfurt, Germany
At my local ASDA all checkout ops invariably:
1 apologise for keeping me waiting even if there has been no queue
2 ask if I'd like help with my packing even if I have only one item
Could someone hazard a guess as to why staff should be instructed to intone such moronic cliches?
Gordon Alexander, Frome, UK
Vote for Libby. I think you should be in politics. Every time I read your articles, I smile, nod in agreement and feel so much better that you are there highlighting what probably the majority of us think or feel. Thank you
Mark Harris, Swansea, Wales
"I live in the oppressive Peoples Republic and I can guarantee that I can do whatever I bloody well like within reason. "
Pu Li, Guangxi, PRC
Does voting for your Government count as unreasonable, then?
F Cameron, Twickenahm, UK
England, Governed by Robots (NULABOUR) peopled by Robots terrified of causing offence.
Dave, Chorley,
I think most people in the position of having to enforce stupid rules are fully aware that they are ridiculous and likely not in favour of them. The trouble is not enforcing these rules will only end with them being hassled by higher-ups as to why they didn't. It's less bother to just follow orders.
Scott Hanson, London,
The best pronounciation of "Gwasanaethau" is gwas-an-eye-thigh. Hope this helps you.
Welsh is not dead, but it is not as alive as some would hope. It is heard across many parts of Wales, including the town of Barry. If I go out into the street, quite often people are talking in Welsh.
David, Barry, Wales
Leave, get out, find your freedom.
I live in the oppressive Peoples Republic and I can guarantee that I can do whatever I bloody well like within reason.
Britain is a laughing stock around the world now.
Pu Li, Guangxi, PRC
"Swyddfa" is a common Welsh word, taught in schools, and should have been recognised. Bad mark for Swansea Council.
But as for online translation, the message is written in colloquial Welsh - try everyday phrases from your local area and see if that works (I think you'll have similar issues).
Hannah , Oxford & Swansea, UK
This moronic routinised management of our lives has been long in brewing. The idea has been to reduce all interaction to the level of simple formulae ('Fries with that?') in order to accommodatre modern lethargy and 'brain absence'. It is now too much to expect people to 'engage brain before mouth'.
Mark, Reading, UK
Oh yes, oh yes, you are spot on. You do realise, of course, that all these robots have been put through compulsory 'training' courses devised by semi-literate 'trainers' who have no idea how to deal with someone saying refusing to take part. Good fun though.
Marion Brown, Peterborough ,
@Malcolm
This is actually the result of the rule of lawyers. If the message was not blared out every 3 seconds and someone did trip, that would be millions of pounds in compensation. A company can't do anything without lawyers these days and such idiotic rules are just hedging against the lawsuits.
Piotr, London, England
It's not incpmetence that causes these ridiculous things to occur: it's the intention of the government to turn us all into unthinking drones who follow their rules. Go into any government office and see how things work nowadays. Observe how children are 'taught' in schools.
John Bull, Wolverhampton, England
Who says the welsh don't have a sense of humour? It may not be one we share, but it would seem to be there.
Trudi, Worcester, England
Soon, beliveing in evolution will be a hate crime. Perhaps we all need personal sat-navs telling us to "walk on pavement" or "breathe". I see Oxford have banned Chritmas. As a white middle class male I would like to appologise for any offence caused. Orwellian & Kafkaesque furture is here!
Lucas Tatek, Herts., uk
Our local branch of HSBC has all its posters in Welsh as well as English. Polish or Urdu would make some sense, but Welsh? All of the very few Welsh people I know round here are teachers, and they all seem to cope just fine with English!
Gill, Southampton, UK
I think things have gone even further than Libby Purves's article suggests. Not only has commonsense been destroyed but people must be brain dead. Last week my husband was at dinner in an hotel in Scotland where he was given pats of butter with the words 'Warning. Contains milk'.
Patricia Thornton, Veliko Tarnovo, Bulgaria
Unfortunately we tend to treat these things as a kind of exasperating joke. The problem of overmanagement and bureaucracy is deadly serious. People die because of the overmanagement of the NHS. Bureaucratic bloat is seen as inevitable, in the same way that child mortality once was.
Frank Upton, Solihull,
Welsh doesn't typically look anything like English- their origins are completely different. It would therefore be almost impossible for a non-speaker to tell whether the text was 'about lorries' or not, regardless of 'incongruous' length.
And you know online translators are unreliable. Come on.
RJ, Cardiff,
So true and so sad. When did we become so pathetic?
Tim, London,
So what are we going to do about it?
Marsh Moyle, Greatham, UK
YES, right as usual, The constant caving in to small pressure groups in the name of political correctness and media led moral panics has led us down this route with a government micromanaging everything from afar to try and keep control, They want to govern zombies, robots would be to much trouble
am, letchworth,
A recent rugby match was broadcast only on C4C with Welsh commentary. All of the players and the referee were speaking English. All the adverts around the ground were in English. Yet we who pay for C4C with our taxes were excluded from the commentary.
Donald, London,
Much of the seeming useless legislation has been driven by an increasing litigatious society that will sue at the drop of a hat."Show me the money!"
David Kemp, Maldon, UK
Systems are typcially a response to cost cutting and poor education - if you can't get decent staff then de-skill the job - with inevitable results.
Andrew, London,
What a bulls-eye shot on the heart of the insane bureaucracy created over the last 20 years. Ushered in by the politicians in every possible way, thinking that having all these rules/regulations will make "people behave". Excellent article about the breakdown of common sense and rise of stupidity
A Hossman, Oslo,
This is Newlab rule and if you think asking 'why' is going to change anything you are mad. I gave up when threatened with 7 years imprisonment for not implementing anti money laundering against clients I had known for years. It is the draconian law behind it that ensures it's enforcement. 42 days?
Derek Morris, Salies, France
The reason we have dumb rules is because society gets outraged at things like smoking, parking, yoofs and countless other trifling matters.
Thus the gov takes responsibility because people are too selfish or pathetic to. A system is a poor substitute for common sense, but it's what you asked for.
R Wilson, Salisbury, Wiltshire
So the Welsh language must be like American...impossible to translate automatically. I tried similar translations of my USA company's press announcements into French and back again, and got absolute rubbish. Simple English phrases were ok.
Charles Bockett-Pugh, Sandhurst,
Yes, yes, yes! I agree with your ideas.
When the systems become more important than the people they're there to support we're sliding down a hole into a dis-empowered and damaged society where nobody CAN take responsibility to make their community a better place.
Simon, Brighton,
The Government doesn't want an intelligent, thinking public. It wants a dumbed-down set of sheeple ready and willing to accept its every word and command. This is the beginning of the end of personal freedom. Get ready for the thought-police!
RW, Madrid, Spain
quite true, the UK has gone mad. i live abroad and everytime i can back i find a example of a ridculous, What I dont understand is who supports these ridiculous rules ?? this summer i was fined by winchester city council for parking in a car park, despite having a valid pay and display.
andy anderson, rousse, bulgaria
I once saw an escalator (Debenhams, Oxford Street) with a sign warning you to stand between the yellow lines. There were none.
Peter, London, UK
One of the best things about any trip to the continent is the sudden evaporation of nagging saftey warnings, and the tangible, contingent increase in the sensation that people are capable of, and trusted to, take care of themselves. For me it's justification enough for a weekend break to Berlin.
Will, London,
Neil, from Birmingham>
I'm afraid you're just as guilty of blindly following rules as the school. How would they have stopped the two of you walking out together? Physically restrained you? Just ignore these jobsworths, so they learn the limits of their powers.
Dave Cameron, London, London
My local Sainsbury's has a moving walkway from the carpark which inclines about 8% and moves at about 2mph. A loud recorded voice proclaims "PLEASE HOLD THE HANDRAIL" every three seconds.
Malcolm, London, UK
This bilingualism has nothing to do with keeping the language alive, it is well and truly dead (it needs a University department to come up with new words - ie Computeg, Electroneg!) and few and fewer people are speaking it. Its all to do with giving public sector jobs to the Tafia!.
Kevin, Workington, Cumbria
I recently couldn't take my 15 yr old daughter from school for a Dental appointment as "my name was not on the list". I showed my passport plus letter from Dentist but still not good enough. The head told me that if she had brought in a note (possibly from anybody) that morning, she could have left!
Neil, Birmingham, England
In our local supermarket the other day, Stilton cheese was priced at £4.44 a pound and £10.76 a kilogram. I know which price I would have asked for if my blood cholesterol level allowed me to buy the stuff.
Tom, Crieff,