Simon Crompton
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I haven’t experienced anything like it since my driving test. Not only is every manoeuvre and mirror glance being assessed by the man sitting next to me, but so is my psyche. Professor Andrew Blake, a social scientist specialising in driving habits, is doing with me what he did with the subjects in a new study on the psychology of driving: watching me, and casually asking me revealing little questions such as: “What sort of car would you ideally like?” as we go along.
Being the sort of man who is unwilling/ unable to talk and negotiate cyclists at the same time, this is a challenge in itself. But, in a car I’ve never driven before, a shiny new BMW 1-Series, it’s daunting. I don’t like telling him that I’ve never been too keen on BMWs – I’m much happier with a Triumph Spitfire for my kicks (he says later that people who drive two-seaters are saying “F*** off” to society) and a Ford Mondeo to get the family around.
The new report, commissioned by BMW, helps to explain why cars mean so much to us. There are more than 30 million cars on British roads but they are no longer just vehicles: they are our homes, even extensions of ourselves. We think of them as lounges, refuges and “objects of emotion”, according to the study, based on interviews with 90 men and women drivers.
Dr Peter Marsh, a psychologist from the Social Issues Research Centre (SIRC), says in the report out next week: “Driving can represent an everyday escape in the sense that the car absolves the driver of any other responsibility to be anything more than a driver for the duration of the drive.” Half of those questioned valued the car as a refuge so much that they spoke of relishing the isolation of the daily commute.
This might bring some problems with it. If cars are prized objects of pleasure, and refuges from the outside world, who can blame us if we don’t respond very well to people telling us what to do in them? “It’s very difficult to tell people, say, not to speed in a 30mph area, because the car is being evolved into an object based around individual pleasure,” says Professor Blake, the associate head of the School of Social Sciences, Media and Cultural Studies at the University of East London.
“If you’re going to address issues about controlling driving and traffic,” says Professor Blake, “and how to make people more socially responsible about car use, you’re also going to have to start understanding the psychological connections that these objects of desire are setting up in individuals.”
Other commentators have already noted that cars create a sense of “emotional territory”. Leon James, a professor of psychology at the University of Hawaii, is an expert on road rage and says that we feel angry when we sense our territory is being invaded. “We are in our castle and feel we are on the frontier,” he says. “And if you look at car commercials they tend to encourage this ‘we can go where no one else has gone’ mentality.” The more cars are tied to ideas of individual freedom and self-esteem, the more they promote defensiveness and territoriality. The result, he says, is that people feel repeatedly insulted while they drive, provoking aggressive reactions to routine incidents.
The stresses of modern life, and driving itself, don’t help. A recent survey by Trafficmaster found that 42 per cent of drivers feel stressed at the wheel, rating it generally higher than the pressures of money and work. That’s why car companies argue that making their products places of calm is definitely a good thing.
Personally, I’ve always felt that a little bit of stress while driving is a good thing, and despite my cocooning BMW I’m still none too relaxed under Professor Blake’s scrutiny. He says that I’m a defensive driver – meaning that I’m safety conscious – and that I seem to be very nonconfrontational. To order, a lorry heads up a single-lane road towards me, refusing to pull over, and my inner caveman kicks in with some fruity language as I back up to let him pass. “The significant thing is that you backed up rather than having a confrontation,” he says. “It’s common for men to be very courteous but also nondefensive,” he points out. “There’s a lot of courtesy in men waving to each other and thanking each other, but that can easily lead into a duel if they perceive that someone has broken the rules.”
At the end of our jaunt, in my driveway, Professor Blake tells me that the fact I didn’t push the car made me an “instrumentalist” (see box, right) rather than an “expressive”. On the other hand, the fact that I was a controlled driver and liked cars that did one job at a time (Spitfire for thrills, Mondeo for family ferrying) made me an expressive. So, schizophrenic then.
“Let me watch you as you get out,” he says, rushing to the driver side, as I extract myself, puzzled. “You glanced back,” he asserts as I walk away from the car. “I saw you looking back at the car as you walked away. It shows you admire it.” I huff, considering that I also look back at the Mondeo thinking “I must fix those loose window seals”. But, surprised at myself, I admit to him that there’s something in me that wanted to continue driving that newfangled BMW. “You’ve bonded,” he says.
What kind of driver are you? How you approach driving can indicate your personality type, according to the Cambridge Strategy Centre, which analyses consumers according to psychoanalytic types. The world can be divided, it says, into “instrumentalists” and “expressives”, both of which have emotional connections with their cars. But, while the instrumentalist sees the car as a sentient almost living entity that they must try to control, the expressive sees it as a rational piece of machinery they must adapt to their needs. Which one are you?
INSTRUMENTALISTS
Often have names for their cars.
Tolerate failings or idiosyncracies in cars.
Subconsciously believe that cars respond in an emotional rather than a rational way.
Are affectionate about a car’s failings, but can be frightened that they are not in control of the technology.
Tend to prefer cars that cater for different needs at the same time; for example, sporty saloons.
EXPRESSIVES
See cars as a tool to explore their competence.
Drive at high speed when the opportunity presents.
Regard journeys as a test of man and machine.
Prize being able to corner with precision.
Only want the controls that are necessary – but like to customise.
Prefer one type of car for one job: a sports car or a saloon.
Men, women and beautiful wheels Are you having a deep relationship with your car? No? Well, have you named it? And how do you feel about other people touching it?
GENDER DIFFERENCES
Researchers have found that men are less comfortable discussing feelings about people than women, but when it comes to describing feelings about cars, men are more comfortable than women. Psychologists believe this is because men are less conscious of their own bodies than women, which makes their sense of “self” more easily disengaged from their bodies, and projected on to objects. This identification with objects may explain why men often describe their car as an extension of themselves, and why they get angry when others touch their cars. It may also explain why women (who see cars as separate entities) are more likely to give cars names.
WHAT OUR HANDS REVEAL
About 60 per cent of drivers drive with one hand on the wheel. For most men, the other hand was resting on the gear stick. For women, it was more often held in the lap. According to the driving researcher Professor Andrew Blake, driving with one hand is an indication of mastery of the car, that you see it as an extension of yourself.
SEATING ARRANGEMENTS
The researchers found that generally men assume they will sit in the driving seat, unless things are arranged otherwise. Family members always tend to take the same seats. Families spoke of a sense of “strangeness” if a parent sat in the back.
“I think the fact that Mum and Dad always have their backs to the kids gives the children a psychological advantage: more potential for unseen misbehaviour,” said one dad.
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I really really like my car. It looks fantastic. It grips the road so very well, and gives you an 'acceleration' smile when and if you want to overtake someone.
Solidly built, all my friends, family and work colleagues like it (guys and gals alike).
What is it? A sparkling black BMW 3 series (the sleek and sporty looking 2 door coupe), with gorgeous big alloy wheels, all leather interior, and a mighty fine sound system. The 2 litre diesel engine is practical and just munches motorway miles.
My darling car is called Freyja after the viking goddess of love and war. She loves being washed and cleaned, and adores Auto-Glym polish.
I tend to drive with my right hand on the wheel, resting my elbow on the door frame. Other drivers breaking the conventions of the road do annoy me, but in general I look far down the road, and consider my self well able to foresee incidents before they happen (motor-cyclist defensive style).
In summary ... BMW ... I'm very very impressed
Col, Edinburgh, UK
I'm 17 and have loved driving from the first lesson. I just bought my first car, and have named him (oh dear - the car even has a gender now!).
I'd driver across the country and back every day if someone would pay for my petrol! There's nothing like being in complete control of your own car, having your music on with the right settings - I have to admit, when I was having lessons I didn't like people telling me when to change gear or when to use my handbrake, I'd rather make my own decisions!
I don't drive with one hand in my lap, that would make me feel like I couldn't react if something happened.. although I am guilty of resting my hand on the gearstick for a bit longer than necessary.
My Ford Escort, while nearly ten years old, is my first love, I'm sure! I've also (embarrassingly) pointed out to family and friends that "Jerry" smiles if you look at the car from the front.
Oh dear!
Sarah, Bristol,
I prefer motorcycles which give a three dimensional means of travel and are far more satisfying to ride than even some of the very fast sports cars I have owned/driven. And with the numbers of cars/trucks on the roads and traffic jams parking, they make sense if you look out for the drunks and mobile phone held to ears users. I survived well over a million miles on motorcycles including all forms of racing. Fantastic memories. What do the analysts say about that?
B J Deller, Marbella, Spain
We did a similar survey for a car brand 4 years ago at our avdertising agency, it's simply a marketing ploy by BMW to engage some extra PR and none of it is impartial. Similar to the modern classics article influenced by the Sky schedule elsewhere in this online edition. Not overly happy with the cloak of editorial neutrality being revealed to show blatant money talking.
James, london, uk
I have to say a small Suzuki Hatch has all the requirements I am looking for in a vehicle, comfortable passenger carrying, amazing load carrying, frugal and fast,
william Goode, lismore,
Contrary to the results of the above analyses, there are drivers like me for whom a car exists only to perform a specific function ie. to enable one to get from point A to B with the minimum of fuss and hassle. In a city like KL, where, as in any other city in the world traffic jams are the daily norm, I find my little Perodua (J Clarkson's 'favourite ' car) just the perfect vehicle to negotiate and get out of these stressful situations fast, without compromising the safety of others of course. It has the maneuverability to quickly squeeze into the spaces between cars created by road hoggers, when the drivers indulge in a chat either on the HP or with the passengers, oblivious to the congestion they are helping to create on the road. Soon, I would be home enjoying the shower and the Schadenfraude, secure in the knowledge that others in their 4-wheel monstrosities (some of whose owners are road bullies who drive big cars as a compensatory activity) are still stuck and fuming out there!
SD Goh, PJ, Malaysia
In European Countries, for the average class people, cars reepresent a consistent item of money investment, and daily cost, due to the amazing fiscal charge on this needed tool of mobility, through taxes on gasoline, or proprietary taxes, or even taxes to enter certain restricted areas (see London).
It is easy to target motorists as a new kind of mentally disturbed individuals.
But, at the end we should appreciate that even with some sort of fanatism, some people are putting their emotions to something which is costing a relevant percentage of their income, plus they depend on it to get the income home (i.e.commuting to work).
On top of this, for the increasingly eco-contious people, a sort of guiltiness is growing, for polluting the air and contributing to world distruction, just by taking their car to get to work, or for reaching a place for some vacation.
For motorists, I suspect that we shall read of group suicide very soon.
It will be a problem, for the fiscal drag at least.
gino raule, Milano, Italy
My Renault is just a means of transportation. No more, no less. It's dear to me insomuch as it gets me reliably and comfortably from one point to the other, guzzling as little fuel as possible.
Thibault Chattard, Hillion, France
"...Other commentators have already noted that cars create a sense of âemotional territoryâ. Leon James, a professor of psychology at the University of Hawaii, is an expert on road rage..."
I never for one minute imagined they would have many traffic jams and road rage incidents in Hawaii. Shows how much I know...
Rod Munch, Northampton, UK
I love my car (bmw) it - or should I say she? or He????????? is so reliable. so trustworthy. so easy, and yet, like a tiger. ferocious. you just have to be in awe after a while.
ruth kett, macclesfield, uk
Driving a 44 year old Austin Westminster here in Spain I wonder what the professor would say about me?
I am mad or crazy, maybe?
BTW I drive it because I love older cars. I love the design and it can cope with today's traffic and it is the only one here in Spain.
Ian, Galicia, Spain
My car is a piece of equipment that gets me from"A" to "B".
Andrea, Mackay, Australia
I resent the attitude to 2 seaters. Surely if I am on my own it makes sense to drive a light car. The Lotus Elise is one of the lightest cars on the road returns 37 to gallon and is a pleasure to drive.
Robert Bull, Bristol, UK
Quote"driving with one hand shows your mastery of the car"Unquote. It sure does.Especialy if you only have one hand.
jennifer, Edinburgh,
'Big' car, Small willy? It seems men are capable of doing a lot of damage with their compensatory projections ( extensions? )... cars, guns, golf clubs.
Jay, Keynsham, UK
All not owning a car, that is so expensive that it exceeds my total income tells you about me, is yes I can do the maths!
DAVID VINTER, Louth, Lincs,, UK.
The usual psychobabble BS I've come to expect from psychologists. I'd add another category to the two he presents: the "cost-conscious utilitarian".. That's someone who just wants reliable transport from A to B and doesn't give a fig about emotional bonding, ego expression and consumerism, and is mainly concerned with how much they're being ripped off on the cost of motoring!
Sandy Jones, london,
One generaly has a hand on the gearstick because you are preparing to change gears!! For gods sake!!! How many more charletans are you going to employ?
Absolute garbage.
Personally I would ask a 6'5" motoring journalist armed with a shovel to sort it out
I guess you probably will never understand
alan lockwood, hull,
My car has a name. it is a part of me. If it gets dirty, I want to shower it as I shower. It has teddies in it. It has CDs in it, lectures I listen to as I drive, so it is educating me as well. Yesterday someone broke the wing mirror and it hurt me as much as the car. I pat it and say thank you when a drive is done. As an Advanced Driver, I have both hands on the wheel. I guess, as my car does everything I want, from shopping to travelling, that makes me an instrumentalist. Interesting concepts here.
Toni Woodman, Ryde, IOW
As Fraud inferred the ultimate truth may be a lie, this especially when car are concerned. In general this article I feel does not apply to the majority of drivers to those it does is more a consequence of the changing structure of work. Modest drivers usually keep to the same brand, it take money to be fissionable. With regard to the behaviour physiology of driving, drive in Rome or Paris and you may through your books away.
Terence Hale, Zandvoort, Holland
I 'enjoy driving' and it is my 'everyday escape', I 'adore my car and always glance back at it', I 'drive with one hand on the wheel and the other resting on the gear stick', I 'describe my car as an extension of myself and get angry when others touch' it and I am a woman living in a rather undeveloped country. So much about stereotyping.
Tasha Vukichevich, Belgrade, Serbia
I think I am an expressive instrumentalist!
M Murphy, dublin,
What's new?
Tom MacFarlane, Blackpool, UK
Shouldn't it be the other way round? Expressives express their feelings through their cars whereas instrumentalists simply treat cars as things to be used.
su, Kuching, Malaysia
Driving with only one hand on the wheel is more indicative of a complete inability to react to sudden emergencies, than mastery of the vehicle. It makes one wonder why so many manufacturers design the steering wheel so that the driver's hands can only sit comfortably on the bottom half, easily the least effective place to have them, or in the case of "car masters", it.
Barrie Collins, Long Sault, Ontario, Canada