Good driving is about good judgement. Young people haven't aquired the skill and the very old have lost the skill!
Driving lessons and tests should focus more on teaching good judgement and skill not just risk awareness.

David grace, Brackley, UK

The real trouble is that the morons who speed won't take any notice at all and will give the middle finger salute to it instead.

And Tammy Billings is right: here we have just had another car crash killing 2 people, the car being "driven" by a 17 year old female.

Gerry Watts, Hobart, Tasmania, Australia

An innovative approach using imagery not normally associated with Government campaigns. Has potential to achive cult status with public. GB should monitor and consider similar if it hits young Aussie drivers where it is intended.

Carl Olivarius, Lochgilphead, Scotland

I think they really hit young speedsters where they’re vulnerable!!!

:))

Sertac, TURKEY, Adiyaman

A good message - speed does unavoidably increase your chances of getting killed.

Incidentally, did anyone else notice "£850 million ($A2 million)" - Well at least Australians can afford a house in the south east of England!

Fred, Sydney, Australia

The truth though is that insecure men need to noisy flashy cars to get attention. I feel pity for them when they roar through the streets and mistakenly think people are envious of them. Pitiful, pathetic, sad.

kt, london,

Well said Jay Edwards, Meridian USA!

You have hit it on the head - in a manner of speaking...

Imagine the furore if a similar type advert was issued with an anti speeding woman target - never mind any aimed at none caucasian speeders....

Martin Charlesworth, Rotherham , England

I am Australian and let me explain: Australia has had massive problem with young men speeding - and dying. We are not talking men and women who just go over the speed limit by 10 or 20: we are talking young men (and they have researched it) who will drive at say 80 or 90 miles an hour in the city in souped up cars.

This is a very specific thing. We had the same thing with drinking and driving about 25 years ago.

The gesture is something we have always known about in Australian culture: big car, small dick. The ad people just formalised it.

Ms Robinson, London,

The saddest part of this misandristic ad is that it is endorsed by some men.

Many men apparently think it is O.K. to show other men in a sexually degrading way.

This is one result of growing up in the matriarchal Western world where women and some men teach us to hate ourselves.

Craig, Naperville, IL/USA

I would love to see this Australian TV campaign exported to the United States and used to target young men who feel the need to purchase huge, gas-guzzling Hummers and pick-up trucks in urban environments…

Jim Cass, Kansas City, United States

And what insulting gesture do we give to women who speed? Or who do something incredibly stupid and dangerous like pull over without signalling, fix their make-up in the mirror, or signal left and turn right - all of which seem to be specialities of their gender?

paul parmenter, Norfolk, UK

I LOVE IT....... I sent the link to this story to my 20 year old son who, during the last year, has had 2 accidents. I told him I'm not preaching to him, just that I love him.

John R, Ocala, Florida, U.S.

Only marketing morons and bureaucrats fail to realize the massive popularity of high-speed driving and racing with beautiful women.

Chris, Springfield,

I would love to see this Australian TV campaign exported to the United States and used to target men who feel the need to purchase huge gas-guzzling Hummers and pick-up trucks in urban environments…

Jim, Kansas City, United States

Any sensible womanknows that it,s not size that is the issue, it's the way it's used.... so keep up with the old stereotypes then..........

sarah, Wellington, Somerset

YOu mean to tell me that women in Australia don't speed as well?
This ad seems pretty sexist.

Tammy, Billings, USA

I would love to see this Australian TV campaign exported to the United States and used to target men who feel the need to purchase huge gas-guzzling Hummers and pick-up trucks in urban environments...

Jim, Kansas City, United States

I would love to see this Australian TV campaign exported to the United States and used to target young men who feel the need to purchase huge, gas-guzzling Hummers and pick-up trucks in urban environments…

Jim Cass, Kansas City, United States

Why is this dehumanizing, degrading abuse of men -- by demeaning references to penis size --allowed, indeed institutionalized, by the government as " part of our everyday language and culture"? Can you imagine young men making gestures about women's puny or pendulous breasts or malodorous genitals or humongous , cellulite-dimpled butts being part of a government -funded media campaign ? Women use such gestures to degrade and insult men-- why would the government sanction and embrace the dehumanization of one group by another. Stingy Jews , lazy blacks, air-head,money-sucking women--- all fodder for the next media campaign ? Nope-- men are the only remaining group who can be viciously dehumanized and degraded and-- not only is it acceptable-- its funny ! A recent advert in America used actual pigs to represent male patrons at a bar. Imagine depicting the sanctified modern woman in such a way. Why is degrading men socially acceptable and funny ? Know any funny rape jokes?

jay edwards, meridian, MS

I wish they would bring this advert to Cyprus. It might put a few mens egos into context!

Paul Thomas, Limassol, Cyprus