Star musicians and your favourite Times writers at the Albert Hall
EUREKA! There’s nothing like a flash of inspiration to make you loosen your
grip on your manager’s throat. If you were your own boss you could work your
own recklessly long hours, set your own impossible deadlines and squat,
Rumplestiltskin-like, counting your cash. Why didn’t you think of it before?
Our ten points will help you to decide whether you should go it alone.
1. Empire building. There are 3.95 million
small businesses in the UK, according to the Federation of Small Businesses.
Avoid joining the 315 that are estimated to go bust every week by filling a
market niche, recycling expertise or turning your hobby into a career.
2. Do a Dyson. Start a trend. According to
Inventorlink, an agency that licenses British inventions to industry, recent
discoveries include a toilet splash guard and illuminated jewellery.
3. Desperately seeking inspiration. No
ideas? You can still go it alone. Stay in your industry as a freelance or
consultant, go into partnership, buy a business or try franchising.
Alternatively stay with your firm but look for new challenges.
4. Make friends with “No” men.
In 2003 a survey by the DTI’s Small Business Service found that 35.6 per
cent of new businesses had not sought advice and 17.8 per cent had consulted
only family and friends. “Surround yourself with people who will challenge
your idea,” advises John Coulthard, Microsoft’s director of small
businesses. “It makes you think about whether it will work. If you don’t,
your accountant will.”
5. The F words. “Finance, fear and focus —
these stop people going it alone,” says Coulthard. That’s the fear that
they’ll never earn money and that they aren’t capable of making it work. Try
starting a business while you are employed, if you can, to assure yourself
that you can do it.
6. When two worlds collide. According to the
Small Business Service survey, 65.5 per cent of UK businesses have no
employees — that’s a lot of people working from home. Don’t believe that
because you are at home you are not working. Have clear working hours, a
business bank account and dedicated office space.
7. People person? Meet clients through your
chamber of commerce, handle customers with kid gloves and don’t make your
staff flee, sobbing, from the office. Your skills got you where you are;
these three things will keep you there.
8. Containing the cash flow. “Be tenacious,”
says Mike Harding, senior recruitment manager at Lloyds TSB. “Put plans on
paper and keep expenditure low, even if it means using the kids’ computer.
Then send invoices and crack down on debtors.” In a survey by Panasonic 23
per cent of people mentioned financial pressure as a downside of
self-employment.
9. Find a mentor. Every entrepreneur needs
some support, according to Suresh Suri, tutor of business start-up courses
at City Lit, a centre for adult learning in London. “Mentors will talk about
what you are going through and guide you through the ups and downs.”
10. Enjoy yourself. A survey of 1,120
self-employed people by Panasonic found that 41 per cent enjoyed the
flexibility of working for themselves and 40 per cent felt better rewarded
for their skills and hard work. The majority believed that becoming
self-employed was a positive experience and 80 per cent said their lives had
improved since becoming their own bosses.
FIND OUT MORE
For the definitive guide to going it alone check out www.businesslink.gov.uk.
Also contact the Inland Revenue’s self-employed contact centre 0845 9154655
or visit www.inlandrevenue.gov.uk/startingup.
It’s also worth checking out the DTI’s website
www.dti.gov.uk/for_business.html
Read up on the intricacies of being your own boss with Start Your Own
Business: Week by Week by Steve Parks (£14.99), or From Acorns... How to
Build Your Brilliant Business from Scratch by Caspian Woods, (£9.99), both
published by Prentice Hall.
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