2 for 1 tickets to Singin' In The Rain, this coming Monday. Book now
In the third of four extracts from a book on hiring and firing we discover why it is potential, not experience, that counts
LESSON SUMMARY POINTS FROM SIR DONALD
1. Avoid hiring people simply because they can do what the job requires.
2. Always ask the question: "In recruiting this person, are we really raising the potential and the energy of the organisation."
3. Don't dismiss people because they lack seniority or direct experience. Many of these people are remarkably talented.
4. Recruit talent and potential. Play down experience.
5. The recruitment of talent women does much for an organisation.
This taken from Hiring and Firing, a new book in the Lessons Learned series from Harvard Business Press and 50 Lessons. To see videos from previous books in the series, go to timesonline.co.uk/leaderslessons
Enjoy screenings of all the classic films you love, plus take advantage of two-for-one tickets
Have you ever dreamed of owning your own racehorse or a beautiful painting?
Enjoy comfort, safety, space and great design. Plus enter our great competition
Times Online's new TV show helps you make the right decisions for your pet
Are you California dreaming? Explore the wonders of the Golden State. Also enter our fantastic competition
Do you have what it takes to be a Times photographer?
Your brain is capable of more than you might think...
Find out to make the most of your money with our wealth management guides
Need help with your property? We have an entire how to guide - buying, selling, letting, moving, to help you
We are seeking entries for the inaugural Sunday Times Best Green Companies Awards
Enjoy some wonderful inspiring wildlife moments
An interactive preview of the brand new For Your Eyes Only exhibition

Love Sudoku? Play our brand new interactive game: with added functionality and daily prizes

Are you irritable when you return from work? Drained of emotion? You could be suffering from boreout
Prepare for some shock and awe, petrol lovers. Despite the greens trying to wipe it out, the car is about to offer us the most exciting year ever
We've trawled the brochures and websites to find this summer’s best holidays for every taste and budget

Have your CV reviewed for free by experts
Sign up here for your personalised Times Online job alert email
Search Business Schools for MBA providers
2007/07
£57,500
South East England
2007/07
£40,995
South East England
2006/06
£41,995
South East England
Great car insurance deals online
£40-55k+benefits+uncapped commission
Morgan Keating
South East
Up to £30,000
GLE
London
£
c£75,000 + executive benefits
Morgan Keating
London and South
Unpaid with travel expenses
Network Rail
Globrix, the property search engine
Visit Times Online Property for homes for sale or rent
Residential development site with planning permission
£1,500,000
Mortgages, bank accounts & money transfers to help you buy abroad
Dinarobin Hotel Golf & Spa 7 nights
From £1830 per person – saving £530.
Walking & multi-activity holidays in Cauterets. Stylish self-catering apartments.
From 350€ for 7 nights.
SAVE 25% on Sandals Luxury Resorts
Great travel insurance deals online
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times. Search globrix.com to buy or rent UK property.
© Copyright 2008 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.
1. Avoid hiring people simply because they can do what the job requires. Except when it comes to the payrole dept.
2. Always ask the question: "Is this person so good that they will be after my job next."
3. Don't dismiss people because they lack seniority or direct experience. Many of these people are remarkably talented. Yes, but probably at some non-work related thing.
4. Recruit talent and potential. Play down experience. Talent and potential is in the eye of the beholder - See (2)
5. The recruitment of talented women does much for an organisation. How else to fill the job that's doomed to fail.
Cirep G Nol, London,
Umm, haven't we had around 20 years or so of people being hired because they're "imaginative, talented, envelope-pushing go-getters" and tick all the right buzzword boxes, only to find out that actually experience - and common sense - are generally fairly essential qualities and the go-getting, envelope-pushing imagineers are pretty useless in a real-life work situation (they're great in marketing and PR, but for most of us those are about as far from real work as it's possible to get)? Oh, and why exactly are experience and talent seen as mutually exclusive?
Ruth, Salwa, Kuwait