Nicola Woolcock
Claim your free 2010 double sided wall chart

McDonald’s will recruit and train 10,000 teenagers a year in burger-making and operating drive-throughs, becoming the country’s biggest provider of apprenticeships.
School-leavers who take the National Vocational Qualification in “multi-skilled hospitality”, the equivalent of five GCSEs, will undergo on-the-job training in all aspects of running a restaurant. They must also pass English and maths exams to gain their City & Guilds certificate.
It will lead to the incongruous sight of Ofsted inspectors, more accustomed to visiting schools, scrutinising branches of the fast-food chain.
The programme is a huge boost for the Government’s drive to create 500,000 apprenticeships by 2020. The recession has forced many companies, particularly in the construction industry, to abandon plans to train young people.
Yesterday Gordon Brown announced an extra £140 million would be made available to create 35,000 apprenticeships. The Prime Minister was speaking as he toured Rolls-Royce in Derby.
The automative industry is one that most people traditionally associate with apprentices, but McDonald’s will now become Britain’s biggest apprenticeship provider.
It is offering 6,000 places this year and 10,000 next year. A pilot scheme has already taken place in 80 restaurants.
Apprentices will learn all elements of running a branch, from working in the kitchens making burgers and checking the temperature of the meat, to dealing with awkward customers front-of-house. They will be trained in hygiene, health & safety and handling money.
McDonald’s claims the qualification will enable its staff to work with confidence in leading hotels and restaurants.
David Fairhurst, McDonald’s head of human resources, said the drive was part of a rebranding of the company, which appears to be trying to shake-off its reputation for offering oversized portions of greasy food in garish surroundings.
After updating the decor (which now resembles a coffee shop) and the menu (which offers salads and ‘deli’ sandwiches as well as burgers and fries), McDonald’s will now spend £30 million on staff training and education.
Speaking to the press at the gleaming Cannon Street branch, in central London, where customers could not move without tripping over eager and personable young staff, with mops and beaming smiles, Mr Fairhurst said the company could reinspire those who dropped out of school disillusioned with education.
Industry sectors news at a glance. Interactive heatmap, video and podcast
Everything the Business Traveller needs to know to make a better trip
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Growing demand for energy, oil that is harder to reach and the rise of carbon dioxide emissions. We examine the energy challenge
With rail travel in Europe on the rise, we review the benefits of travelling by train
In this special section we explore new food trends to help improve your dinner party and impress guests
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
Shortcuts to help you find sections and articles
1998
£47,955
2004
£56,950
Essex
Check your free Experian credit report before applying
Car Insurance
c. £70,000
The Duke of Edinburgh’s Award
Windsor
£123,460 pa
The Law Commission
London
Southwark County Council
£100,000
Home Office
Liverpool
Moments from Battersea Park.
For sale with Winkworth
Find out about shared ownership.
See your free Experian credit report beforehand
Includes flights, accommodation with room upgrades, transfers city tours in Hong Kong and Bangkok.
PremierHolidays.co.uk
For your ultimate tailor-made ski holiday, click here
Get covered on your travels with a superb range of policies at great prices. Visit InsureandGo.com
Choose from the beautiful landscape and tranquil beaches of Oahu, Kauai, Maui & Big Island.
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Globrix Property Search | Milkround
Copyright 2009 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.