There’s no point denying it — women know that men covet their tans and steal their bronzer. Guerlain knows this, too, which is why it has come to the rescue with its Terracotta Pour Homme compact bronzing powder. This elegant product comes complete with a wooden brush, in reassuringly masculine black packaging, and has a matt finish for a natural look. The shade is deep bronze, so this is not for those whose complexions are still winter-white. Terracotta Pour Homme costs £33 for 11g. Call 01932 233909 for stockists.

SMOOTHIE CHOPS

Being a modern, well-groomed man is all very well but it does add weight to your wash-bag. Travel light with Jack Black’s new Beard Lube, a three-in-one product that serves as a pre-shave oil, shave cream and conditioner. The lotion, which contains macadamia and jojoba oil to soften coarse stubble, and peppermint, eucalyptus and menthol to cool the skin, is transparent, to help you see what you’re doing. It’s weird at first shaving without foam and it does feel a bit gooey. But the result is soft skin. Costs £15 for 177ml. Call 01932 254854 for stockists.

COOL SOLE MAN

If you enjoy indulging your sporty side but not hot, sweaty trainer feet, Keen may have the answer. Eighteen months after launching in the US, this outdoor footwear brand is bringing its range here. Of note is The Boulder, a high-tech trainer, which has shock-absorbing soles, toe guards, an anti-microbial synthetic lining to prevent odour and open panels to allow air to reach the foot. Its quick-dry Polyester webbing makes it ideal for watersports. The Boulder costs £70 from Cotswold Outdoor. Call 0870 4427755 for stockists.

FRAN YEOMAN