Sarah Vine
Win one of 20 pairs of tickets to the London Double Header

Most women’s beauty requirements follow a clear trajectory. In your late teens and early twenties it’s all about experimentation and fun – new colours, new styles, ever-changing “looks”. In your late twenties and early thirties, as you become more confident and self-aware, you will learn what suits you and how to make the most of your assets. Somewhere around the mid-thirties (precisely when depends on genes and lifestyle), you start noticing that you need a little extra help in the mornings – a touch of concealer here, a little more foundation there – to achieve what had previously come naturally. By the time you enter your forties, the signs of ageing will have begun to assert themselves in earnest.
It is about now that you may need to rethink your hairstyle and make-up. Bleached blondes may find that a softer shade of yellow is more forgiving; long hair may benefit from a trim, and a fringe can detract from a multitude of worry lines.
Softer colours in make-up will be gentler on a fading complexion: it may be time to ditch the red lipstick. This is also the time when most women will, if they are that way inclined, consider some form of plastic surgery, whether it be a full-on facelift or a judicious jab here and there. Once achieved, however, the transition can be rather liberating, and women in their fifties and sixties should focus on looking groomed. It is still perfectly possible to stay abreast of trends, as long as you keep expectations realistic. And remember – whatever your age, it’s not about pursuing an impossible ideal but about looking the best you can, on your own terms.
AGE DEFIANCE: PART 2: FACE
Age 15-25
At this age you can carry off even the most outlandish trends purely by virtue of extreme youth. Make-up is not so much about concealing or improving the appearance, it’s about standing out, finding an identity, making a statement. It’s fun, daring, and you can afford to make mistakes. Hair addicts looking for something special might like to try the Daniel Hersheson Blow Dry Bar at Topshop (020-7927 7888). Nestling in the throbbing disco heart of Topshop in Oxford Circus, this place is the perfect solution for those school/office-to-party days. Choose your style from a menu card of eight and leave looking like Brigitte Bardot or Veronica Lake (well, ish). Another excellent grooming investment (for all ages, in fact) is a proper eyebrow shape. A classic schoolgirl error is plucking your eyebrows to oblivion, but please don’t. Head instead for Blink Brow Bar, where a tint costs £12 and threading (the hair removal technique, where cotton thread is spun over the skin, removing hairs quickly and with astonishing precision) costs £17. Blink has brow bars in Selfridges, Fenwick and Harvey Nichols, and you can have anything from a total reshape to a quick tidy. Well-defined eyebrows have a surprisingly positive effect on the face, and all the threaders are expert at determining the shape that will work best with your features.
Sleep retreat Katya Hadaway, 15 Teenage Style and Image workshop, £200 per person www.youisforyou.com ; Tel: Judy Owen, 01905 28993 Four of us went on a Teenage Style and Image workshop in London. It lasted two and a half hours but we could have done with more time. First, they taught us about bra-fitting; it was really useful and made me realise that none of mine actually fits. They also dealt with how to search for cancerous lumps, which is obviously vital. The make-up lesson was a bit of a waste of time – it was too “pretty” – but the skincare was extremely educational, and we learnt what colours suited our complexions. I like the idea of this but right now I will probably carry on wearing my favourites anyway.
Age 25-35
This is when most women look their best, having left behind the growing pains of youth and finally come into their own. There may be some hangovers from teenage years – typically acne, which may have left a degree of scarring. Glycolic peels can help in some instances, although results tend to be mixed and depend very much on the severity of the damage. Make-up-wise, many women strive for a slightly more sophisticated, groomed look, although they are not yet at the stage where they need to worry too much about ageing. Neverthless, a certain amount of burning the candle at both ends tends to take place during these years, so it pays to establish a good skincare regime. For career women who have yet to start families, grooming is on the agenda – plenty of manicures and pedicures, and copious facials (if memory serves). All that tails off with the arrival of children (no time, no money), so enjoy it while you can.
Skin appraisal
Claire Jones, 26 Consultation with Dr Jennifer Jones, British Skin Foundation Dermatologist, £120 Tel: 020-7794 0500
While I have never had bad acne, I have always suffered from spots. Throughout my teenage years I was prescribed various treatments by my GP that kept things at bay, and when I was in my twenties a dermatologist prescribed Roaccutane, a heavy-duty course of pills which did not work in the long term. Dr Jennifer Jones at the Royal Free Hospital in Hampstead, northwest London, took a more thorough approach, taking into account my medical and family history. She explained the causes of my type of skin condition and prescribed me a course of oral antibiotics as well as a Retin A cream. She told me to come back in three months for a follow-up appointment and, if the treatment hasn’t worked, there are other options that we can explore. So far, so good – my skin is looking fresher than it has done in years.
Make-up Sacha
Bonsor, 32 Make-up lesson, Fenwick (£50, redeemable if you buy any products used) Contact the personal shopping and beauty studio, Tel: 020-7409 9824 I once applied my make-up so badly that I had to go to the party wearing an eye patch; come my thirties, I thought it was time to learn how to make the best of myself. I wanted a day look “that hides the fact that I’m wearing any make-up” and a night look – “something sexy but not tarty,” I told Frey-ja Barker, a make-up artist at Fenwick. She was full of indispensable tips (light colours for good features, dark for bad), introduced me to some magic products (Bobbi Brown cream shadow) and sent me off with a chart so that I could replicate her magic. I haven’t quite managed – but so far the eye patch hasn’t been needed.
Age 35-45
This is a difficult age for many women, as the combined effect of family, work and no longer being a spring chicken takes its toll. Life is stressful, sleep is precious — and for many women, so-called “me time” is a long way down the list of priorities.
Part of the battle is coming to terms with the physical changes that can be symptomatic of this age: the aftermath of pregnancy, putting on weight, the appearance of fine lines, the first age spots, open pores, pigmentation. An overall lifestyle review may be in order, perhaps paying more attention to diet and making a serious effort to kick bad habits such as smoking and eating or drinking too much.
This can be a turning point: you either take control and fight back, or you drift gently towards middle age. Both approaches have their advantages — it’s up to you which road you take. Facials can be extremely beneficial at this stage, not least because they afford you some peace and quiet for an hour or so.
Botox
Sue Armstrong, 41Botox injections, French Cosmetic Doctor at Work Ltd, £500 www.sebagh.com;Tel: 020-7637 0548
I was rather hoping that Monsieur Le Docteur Sebagh would take one look at my 41-year-old skin and declare that nothing needed doing. But no — and there is no arguing with this face rescuer to the rich and famous. Botox it was to be — “You need it!”
After a reassuring and convincingly scientific introduction, the treatment was swift and only slightly uncomfortable (I took two paracetamol and shut my eyes). I asked for an au naturel look, not wanting to go down the frozen-forehead route, and for a while it seemed that Dr Sebagh had so taken me at my word that he had made no difference at all. Work colleagues? Not a peep. Mother? Nada. And then, five days after the treatment, I was lying in the bath with my husband (whom I had not told) after a long country walk. “You know, darling,” he said, “you really have no frown lines at all. You still have the face of a 24-year-old.”
Age 45-55
By now the ageing process has begun in earnest, which need only be depressing if you allow it to be. By no means stop making an effort — just don’t try to compete with women half your age. Console yourself with the thought that age comes to us all, and that fresh-faced lovely who just caught the waiter’s eye before you will, in ten years’ time, find herself in precisely the same boat. Should you have the stomach and the wallet for it, now is a prime time to embrace plastic surgery. Don’t try to erase the years, just soften their effects slightly. The aim should always be to look as though you have just returned from a lovely long holiday with lots of rest and good food — not as if you were caught bungee-jumping when the wind changed. Surgery should always be a last resort: no matter what the glossy brochures say, it is always painful and often traumatic. You can go a long way on a good diet, regular exercise and a decent haircut. Have regular blood tests to check for vitamin deficiencies (low iron is common in this age group, as well as depleted stores of magnesium and calcium) and keep a weather eye on those pesky hormones, as the wretched menopause can wreak havoc on skin, hair and waistline.
Acupuncture
Alicia Windsor, 39 Facial acupuncture with John Tsagaris at The Health Doctors, £200 for an hour 4 Duke Street, London W1; Tel: 0871 9030000
The thought of having more than a dozen needles inserted in one’s face is not exactly reassuring. I felt slightly nervous while the needles were inserted, but most of them didn’t hurt (a couple near my nose were painful, but not for long). Their removal was easy and I felt fine after the treatment. The next day, however, I looked drained and felt sick and tired (an immediate after-effect, apparently). The day after that, though, I was a new woman. Several people commented on how amazing my skin looked, and I felt truly sparkling.
Age 55-65
Keep on buggering on, as Churchill used to say. A common problem for this age group is failing eyesight, which can make it difficult to apply make-up properly. You can buy special spectacles with one lens that flips down while you peer through the other to apply your mascara: not terribly glamorous, but they get the job done. Regular facials will help to keep skin as supple and radiant as possible, and there are numerous lifting, anti-ageing treatments on the market. The Elemis Anti Ageing Facial (£115) is particularly effective, not to say luxurious, featuring numerous creams and masks to restore and revitalise skin, plus a heavenly foot, shoulder, arm and hand massage. Certain brands, such as Natura Bisse, specialise in skincare for this age group, with excellent results. The Natura Bisse Deep Expression line and dermo-filling treatment at Urban Retreat, Harrods (020-7893 8333) is expensive (£180) but will leave skin noticeably plumper, less lined and firmer on the face and décolleté area. There is a limit to what a mere face cream can do, though, so don’t be tempted to spend hundreds of pounds on a moisturiser. The Boots anti-ageing range has a wealth of lab expertise behind it and is sensibly priced.
Murad facial
Charlotte Spiro, 51Murad renewal facial, from £95 At Harrods, London W1;Tel: 020-7893 8333
The Murad Renewal Facial is otherwise known as the hormonal facial. Having got over the fact that being of a certain age I no longer qualified for an ordinary facial but needed one designed specifically for “the older skin”, I gave myself up to the experience. An hour of bliss ensued: hot flannels, cold flannels, warm creams, cold creams, steam and massage with the lightest touch. It was certainly looking as though the menopause had an upside. Was my skin renewed? It felt as if it deserved to be — and even if it wasn’t, I certainly was.
Facial course
Deborah Deeble, 53 A course of facials at Guinot Beauty Salon, £176 www.guinot.comTel: 0800 590084
I had bad acne in my early twenties, but over the years it has improved greatly. I had never had a facial in my life, so I was intrigued. The course of treatments at Guinot in London was to be held over four weeks: I was to have a Beaute Neuve (a gentle peeling facial) for three weeks (45 minutes, £42) and on the fourth a special Guinot Hydradermie, a deep-cleansing facial using a manual machine (1 hour 15 minutes, £50).
The products had lovely citrus scents (some had been specially prepared for Guinot) and the Hydradermie treatment was a very pleasant experience. My skin is now absolutely clear and sparkling. I cannot recommend the course highly enough.
Age 65+
Make-up at this stage should be kept as soft and neutral as possible. Avoid bright, garish colours, especially on the lips and eyes, where colour may bleed on less-than-smooth skin. Maybe think about switching your black mascara to a dark brown one, and invest in some neutral, creamy eyeshadows in soft pinks, pearly beiges or browns. Illuminating skin creams (Boots No7 is excellent) can be very flattering on older skin, making it look less dull and more dewy. A little tinted moisturiser will also go a long way, and is easier and more foolproof than foundation, which can emphasise wrinkles. Skin at this age has a tendency to be dry and thin, so try to use a good emollient to avoid flaking and cracking. Manicures and pedicures are a better investment than ever, as hard skin and talon-like nails are very ageing. If your eyebrows are sparse, give them a boost with an eyebrow pencil — but again, be careful to use a light, natural shade. Blink’s nourishing brow oil may help to encourage regrowth.
Deep cleanse
Anne Burke, 55 The Skin Matters facial, £200 Dr Nabet’s Medical Rooms, Soma Centre, Royal Garden Hotel, 2-24 Kensington High Street, London W8 Tel: 020-7361 0616
Joanne at Skin Matters Facial combines a deep-cleansing anti-ageing facial with serious “problem solving” that really works.The facial was tailor-made to my requirements: I had an extremely dry skin which was starved of natural oils. She started by deep-cleansing the skin with steam extraction and hydration, smoothing wrinkles around the eye area. Then she removed whitehead spots that had been bothering me (slightly painful, but worth it) and managed to reduce the number of open pores on my cheeks at the same time.
Ultrasound
Molly Everett, 68 CACI Ultra, from £60 Tel: 020-7435 1554
I arrived for the session looking knackered after a sleepless overnight flight. CACI Ultra is the application of microcurrent, ultrasound, high-frequency and diode photo-stimulation. Afterwards I looked in the mirror and thought that my face looked a bit “worked on” — but a day later it was looking fresh, rested and less haggard, plus I didn’t need my mandatory Touche Éclat.
Then came the brilliant bit: Joanne used a laser and IPL (intense pulsed light) to reduce rosacea on my forehead — which is now porcelain white instead of an angry red.
I came away with glowing skin and definitely feel five years younger. The final touch, by the way, was an excellent eyebrow-tidy. I shall return for a second treatment to zap two large veins on my nose, which Joanne told me could not be done in one session.
Lasers
Josephine Hardy, 62 The Palomar StarLux*1540 Fractional laser and Pulsed Light System for pigmentation, from £550 per session www.woodfordmedical.comTel: 01245 227983
The laser “pinpricks” were directed at my problem areas and, although it was slightly uncomfortable, I got used to the sensation after the first ten beams. The treatment caused me no real pain: I was given about 180 pinpricks per session, during which time I relaxed and dreamt of a blemish-free face. I felt a tingly, warm sensation when the laser shot was applied and there was a slight burning smell (actually my facial hair being burnt off). My face warmed a bit more and the pigmentation spots showed up darker, with slight redness that lasted for about two hours.
With medicated creams applied to my skin before my normal make-up, I was able to face the world in a couple of hours. Two days later, the spots faded gradually and there was a marked difference to my sunspots and red spider veins. My skin actually felt tighter and smoother in just a few days. After six weeks, I almost had a new face. Three sessions at two-week intervals was definitely worth it to eliminate years of pigmentation, sunspots and neglect.
Read the training tips and advice that helped our London Triathletes
Enjoy screenings of all the classic films you love, plus take advantage of two-for-one tickets
Times Online's new TV show helps you make the right decisions for your pet
Read our exclusive 100 Years of Fleming and Bond interactive timeline, packed with original Times articles and reviews
The latest travel news plus the best hotels and gadgets for business travellers
Shortcuts to help you find sections and articles

A treasure trove of baubles, booty and stylish quests



2007
£47,995
2008
£42,945
06/2006
£40,850
Great car insurance deals online
£33,000
Macmillan Cancer Support
Central/South West
£50k
NHS
Nationwide
£
£30k OTE
Meltwater News
Nationwide
circa £70k
Central Office of Information
London
Great Dubai Investment Opportunities
from £89,950
The Finest Luxury Homes In London and the SE
From £995,000
Studios £33K, 1 Beds £60K, 2 beds £79K
Great Investment, River Views
New York Christmas Shopping
Christmas Cruises
From only £995pp
APTs East Coast now from only
£2425pp.
Great travel insurance deals online
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times. Globrix Property Search - find property for sale and rent in the UK. Visit our classified services and find jobs, used cars, property or holidays. Use our dating service, read our births, marriages and deaths announcements, or place your advertisement.
Copyright 2008 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.
"Should you have the stomach and the wallet for it, now is a prime time to embrace plastic surgery...Surgery should always be a last resort"
Make up your minds!
Oh, and your top tip for 35-45 year olds is Botox? I would never have thought of that on my own!
Oonagh, Hong Kong,
There's no doubt that genes do play a part but the Western diet, sunbathing, alcohol, cigarettes, partying hard, all contribute to looking old.
Mia , Brisbane, Australia