Tom Baldwin Washington
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Gordon Brown is looking to Barack Obama and Hillary Clinton for help in wiping out the lead that the Tories have established over Labour in the dash for political cash.
The Prime Minister has told The Times his party is examining the fundraising success of the two Democratic presidential candidates, both of whom regularly generate more than $1 million (£500,000) a day through small donations on the internet.
“We are watching closely how they’ve managed to extend their reach to new groups of supporters and donors,” he said during a trip to Washington last week. “The political systems are not the same and there are legal constraints about asking for money in unsolicited e-mails. But we’re certainly interested in what we can learn.” Mr Brown, a keen student of American politics, met both of the Democrat contenders and John McCain, the Republican nominee. According to latest figures, Mr Obama raised more than $40 million last month – the bulk of it online, via a donor base of more than one million individuals.
Mrs Clinton is thought to have raised around half this sum in March, but has also had considerable success in generating internet cash since almost running out of money earlier this year when many of her traditional high-value donors had given the legal maximum of $2,300 to the primary campaign.
In February, Mr Obama and Mrs Clinton raised more than $90 million between them - enough to pay for the entire cost of the 2005 British general election campaign.
E-mails sent by the candidates and their surrogates feature deeply personal appeals for money, often including artificial deadlines that lend an urgency to fundraising efforts.
Mr Obama has sometimes tried to entice donors by offering an “intimate dinner” for a handful of those who decide to help him. “We’ll pay for your trip and the meal - all you need to bring are your ideas about how to make this a better country for all Americans,” he wrote.
Others seek to create a sense of excitement and movement. Citing the achievement of reaching one million donors last month, Mr Obama gave warning that he was now facing a “battle on two separate fronts”, against Mrs Clinton and Mr McCain, adding: “Now is the time to step up and own a piece of this campaign.” Mrs Clinton’s e-mails make much of her underdog status. One said: “We are still being outspent 3-to1, and I need your help.” Labour sources confirmed yesterday that a senior official had made contact with Penny Pritzker, the chairwom-an of Mr Obama’s finance committee, while others are thought to have analysed the statutory and regulatory framework for internet fundraising in Britain.
The Data Protection Act and European rules prevent British political parties from buying e-mail lists of potentially sympathetic voters to solicit for money. This makes it hard for Labour to use the internet for tapping donors beyond its own list of members and supporters.
Although it is possible that the Government will seek to change these laws when Jack Straw publishes political funding reform proposals next month, Mr Brown said he hoped that more could be done to increase the number of small donors and to build a bigger data base of supporters. Currently, the party raises less than 10 per cent of its income online.
Cash flow
$40m Raised by Barack Obama in March
$20m Raised by Hillary Clinton in March
$1m Regularly raised each day by candidates from internet donors

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Politics that is all about money means that the vested interest has control. Those who loan or donate the funds to support political parties do it to gain power of the political institutions. Its time to change the political system to one that is corruption free and not just about money.
Jim Wills, Brisbane, Australia
I have some really good advice. LOWER TAXATION and stop wasting public money.
steve tea, manchester, cheshire
Politicians, the world over, just can't seem to grasp the concept, "when contributions begin to dry up - YOU are out of touch".
DanO, Mount Vernon, USA
To Gordon Brown: As a small business, you will not get one single penny from me for your campaign. Do not think you can bleed us to death and then expect our support.
Chantel, Wales,
Labour and socialism (Marxism in NuLabour's case) should be wound up and scrapped as obsolete political artifacts.
We need a non-Political Class party to be elected to aggressively undo the damage to this country. To free up critical funds, we must halt all fees, subsidies and 'charity' (bribes) outside this country and exit the EU. All illegal and unnecessary EU and non-EU immigrants must be ejected to relieve the unsustainable extra strain on the welfare state and our infrastructure.
Sage, Bucks, England
The 'Prudence' of the Labour Party's own finances is merely a reflection of their 'Prudence' with our money and our economy.
Anton Muller, Wakefield,
Well, this Labour government is run by incompetents why should the party be seen as any different ?
Maybe, just maybe, people are now thinking they're not worth a contribution !
Stan(expat), US, USA
So many aspects of the country - finance, health, education, taxation, transport, defence to name a few - are now in such a mess I am not convinced that Labour actually want to win the next election.
Ubi, Edinburgh, UK
I will pay them to move north across the border.
wayne, huntingdon, cambridgeshire
I pity whoever has to form the next government. So much of the country has been reduced to such a mess it will be impossible to rescue it in one term. The state of public finances has been rendered unimaginably bad by our previous Chancellor, now Prime Minister. Prudence with what purpose?
After ten years of the highest burden of taxation in memory public services are on their knees, way beyond any short term resuscitation. Health, education, immigration, taxation, transport, defence to name some. None remotely fit for purpose.
The country has been dumbed down to the point where we are not fit to compete even with what were once our colonies.
What did they do with all the money they taxed and borrowed?
Ubi, Edinburgh, UK
When UKIP were found to have received funds for someone temporally not on the electoral runs, those funds, some £14000 were confiscated, exactly the same should happen to this money. Otherwise one rule for a small party, one rule for Labour.
K W, Bognor Regis, England
Here is a funding option they might try:
"Give us all your money and you will get nothing in return"
Oops! sorry! they already do that with tax.
Peter, London,
Anyone giving money to the Labour Party must be sick.
Frank , Bournemouth, England
Any small business runnning a debt of 20m would be declared bankrupt and shut down. Sorry - I forgot, this is a political party, so the wage and allowance bill for their MPs is funded by the taxpayer, not their sales. So what do they sell? Supposedly management skills for the nation, so how about subjecting party political campaigning to the same rules as any other advertising. Party funding is about generating income from business, so play the game our way and see if you are still around for the next election!
KR, Stockport,
most people fail to see the connection between Labour's policy of increased public sector spending and the its Trade Unions policy of financing the Labour Party.
Most public sector workers are members of trades unions. Union members pay subs to their respective unions. These members are paid wages by the taxpayer. In effect the taxpayer his financing the activities of unions in this country. This is totally unaccpetable and I resent that.
Brown knows this and since 97 has been pumping the public sector which cash he hasn't got. Of course a percentage of this finds its way into the coffers of the unions through members subs which then find its way back into labour party coffers. It stinks.
both entities feed of the state and Brown has been buying union compliance with your money since 97.
with 8 million public sector workers on the payroll you can see how this all adds up and its all paid for from you and me.
they create no wealth but spend yours quite easily
BD MATHERS, birmingham,
Many of the boroughs under Labour administration have or are facing bankruptcy, so why shouldnât the central government face the same dilemma. They have managed to ruin the financial status of individuals, now they are after small businesses and next it will be the turn of the larger businesses. If they think they will be let off, they better think twice. GB is on a war path to get money, which ever way he can and he will ensure that he does, whether you like it or not!!. Well people of this country voted for him (oops - he was given to us without choice - almost forgot, time fly's) and similarly time would have flown by and we would all have forgotten what he has done when he provides election sweeteners!! So NuLab will continue to destroy the country, thus for us all it is 'which ever way but loose'!!!
YT, London, UK
Hello Mr Brown, I've got one pound that hasn't been swallowed by the Council Tax, do you want it? Oh, sorry my local Post Office has closed so I can't get it out. But at least I've still got my health, which is just as well as my local A&E is closed as well, or perhaps someone stole it, but I can't report it because my local Police Station has closed as well, which is better than burning down I suppose because my local Fire Brigade is short of crews. Sorry must rush, I have to put my rubbish out because if I miss it it will another 2 weeks before it's collected.
Roger, Surrey,
Wait for the new "fairer" policy of state funding of political parties to be floated.
Welfare for the party of welfare, tax and control.
Gavin, London, UK
Perhaps Norhern Rock can lend them some money?
Matthew, Espoo,
So Labour can't find any donors - no surprise there! - we can't trust this pack of sleazy parasitic thieves with the country's finances either.
Peter, London,
What would happen if all those who have been lending money to Labour want their money back,could Labour be bankrupted.They are bankrupt of any worthwhile ideas of how to run the country,so why not.
Nigel, wimbledon,
A bankrupt party full of bankrupt ideas.
Cromwell, Leeds, England
Will Gordon Brown now introduce short term honours for these new donors? Say 1 month in the Lords for every £10k!!!
AWilliams, Cradley Heath,
They aren't serious expecting small businesses - the main target of their punitive tax changes - to prop them up? I sincerely hope they are decisively slapped in the face by whoever they ask.
CA, Macclesfield, UK
Gordon Brown hates small business and anyone with an ounce of aspiration to be different with a vengence. He has pursued small businesses to extinction tax wise - and now he thinks they will dig deep to keep Labour afloat???
CA, Macclesfield, UK
Looks like labours finances are in the same state as the countries. Who is the common denominator here? That's right Gordon Brown.
Edward, London,
One can only hope that Labour fail and also fail to have the chance to do anything about it.
Edwin, Bucharest,