Gordon Brown is to try to win back Labour’s core supporters with a pledge to give priority on housing waiting-lists to local residents.

A proposal to require councils to take account of applicants’ connections to the area when allocating homes is central to a policy blueprint. The populist measure risks reviving the controversy over Mr Brown’s call for “British jobs for British workers” .

A housebuilding programme is also to be announced today as Mr Brown seeks to regain the political initiative. Extra cash for social housing will come from a £500 million switch in spending, outlined in the new programme, Building Britain’s Future, The Times has learnt.

Resentment at needs-based rules under which newly arrived migrants are believed to be placed at the front of housing queues has long been cited by Labour MPs as eroding support among its core working-class voters.

Housing is an important issue in the Labour heartlands, with 1.6 million households on council waiting lists — four million people in England and Wales. In some areas, a quarter of households are queueing for a home.Disaffection among traditional Labour supporters was plain at the recent council and European elections, at which British National Party MEPs were elected. Mr Brown’s decision to oblige councils to give priority to those with local connections who have been waiting a long time is being dubbed “British homes for British people”.

Senior government sources insist, however, that the policy is consistent with a new emphasis on entitlement to key public services.

The measure will not require primary legislation, it is understood, but will be subject to consultation.

Other policies being announced today include guarantees of a maximum 18-week wait for a hospital appointment, limited to two weeks for cancer patients, and free health checks for the over-40s. The NHS will be placed under statutory obligations to meet what are currently only targets.

Mr Brown previewed the theme of the government paper in an interview with The Times last week, when he said that he would not flinch from taking on “any vested interest that stands in the way of better services”.

Ed Balls, the Schools Secretary, is expected to take up the theme of entitlement tomorrow with the publication of a White Paper extending a guarantee of one-to-one tuition in maths and English for struggling pupils from primaries to the early years of secondary schools. It will also propose that league tables be replaced by a “report card” detailing schools’ performance on behaviour, truancy and parental satisfaction alongside exam results. Mr Balls is expected to duck the issue of whether schools should be ranked on a single grade. Critics claim such a move would diminish the emphasis schools place on academic performance.

Today’s policy blueprint, which will also include economic measures as well as the draft legislative programme for the last session before the general election, comes in the midst of a fierce row over public spending.

Yesterday Yvette Cooper, the Work and Pensions Secretary, told the BBC that ministers wanted to improve accountability in the public services. Challenged in a Politics Show interview on what would happen if entitlements were not met, she said the punishments would depend on the service concerned. Refusing to comment on whether hospitals would have money taken away if they failed, Ms Cooper said: “There are . . . areas, in which you do have penalties, where actually you don’t get the services improved, but this will depend on particular areas.”

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