Dan Sabbagh, Media Editor of The Times, and Philippe Naughton
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The BBC suspended all phone-in competitions today after admitting that it had put fake winners on air during its flagship charity appeal programmes, Children In Need, Comic Relief and Sport Relief.
On each occasion, the "winning caller" heard on air was a member of the production team posing as a viewer.
The World Service pop programme White Label, the TMi show on CBBC and BBC 6 Music’s Liz Kershaw Show also duped viewers in a similar way.
Mark Thompson, the corporation's Director General, tonight confirmed that some staff had been suspended from their editorial positions while each breach was investigated.
The six new cases follow the recent disclosure that Blue Peter persuaded a child to pose as a competition winner, which resulted in a £50,000 fine imposed by broadcasting watchdog Ofcom.
The revelations, which the BBC admitted after a meeting this morning with the BBC Trust, the corporation's regulator, plunges it into its greatest crisis since Mr Thompson took over from Greg Dyke in the wake of the Hutton affair.
In a statement this afternoon, Mr Thompson said: "The behaviour of a small number of production staff who have passed themselves off as viewers and listeners must stop. We must now swiftly put our house in order."
Disclosing the suspensions, he told an interview with Sky News: "We are going to asking a few colleagues to move away from their editorial positions while we find out what has happened."
He added that public trust would be eroded. "You have the right to be angry. I feel angry about this. Now we have to put our house in order," he said.
"Deception... is utterly unacceptable. The reason I take this issue seriously, the reason I take this to be such an important matter today, is precisely because this goes to the heart of the trust that the people have in the BBC and its programming."
He indicated that a vigorous training and information campaign was likely to be launched within the company to emphasise the importance of accuracy and trust, which the BBC Trust would scrutinise on a regular basis.
"We have tried to be open and honest with the [BBC Trust] panel today about what has happened and how we are going to put it right," he said.
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This is the tip of the BBC deception iceberg.
The blantant continuing deceit of the BBC makes a mockery of the licence-paying public and shows to what murky depths the broadcaster has plummeted.
The Director-General is ultimately responsible and should
step down immediately, along with the shoddy characters who orchestrated this shameful trickery.
The time has surely come for a complete overhaul of the BBC,
because it's now clear it cannot survive on pumpimg out
lowest common denominator TV.
Edward, Jeollabuk-do, Korea
It is not clear from what Mark Thompson has said, nor from your article, WHY the results were faked. Simply laziness and bad judgement or for technical problems/reasons or something else. This problem will not be solved until it the motivation for these decisions is known.
Heidi, Farnborough, UK
"Ofcom, the communications regulator, warned that the BBC and its rivals were guilty of "systemic failure" in the way premium rate phone services were being operated".......more like systematic greed and spin...well if our publicly funded leaders set the example what else would we expect from 'tax' based corporation.
The BBC needs to be refocus, concentrating on news, world class documentries, dramas and comedy...alternatively it can refund us all our TV License fees.
Shai, West Midlands, England
The BBC has tried to persuade us that these were isolated incidences. It is now clear that they are not, and truth has been overtaken by the desire getting the stories and ratings by any means. This applies to such competitions, the making of documentaries and is consistent with its distorted and biased reporting of such more important issues such as the Iraq war in which self-serving journalists parade their political agendas, mostly anti-American.
The BBC has to do much to restore its credibility. Let's see if it does.
William Carey, Schoten, Belgium
It's not just about who pays the fines but are the police investigating the possibility of the commission of any criminal offences?
Rod Pitham, Solihull,
You pay for the fine. I do. We all bloody do. Thank you very much, BBC.
Jeremy Drake, Norwich,
I cannot believe that the BBC board are treating this serious matter so lightly.
FRAUD = "deceit, trickery, sharp practice, or breach of confidence, perpetrated for profit"
Some key BBC staff have DELIBERATELY chosen to cheat the public - the very people who pay for their salaries through TV Licence fees. Furthermore they have undermined highly reputable causes such as Children In Need , Comic Relief, etc.
The BBC was unrelenting in their witch hunt of Tony Blair over honesty. Ironically it now finds itself in the glare of the media spotlight over the same issue. I therefore trust it will apply the same level of scrutiny , to internally route out those perpetrators of (lets not mince words) FRAUD !
Andrew Lee, Camberley,
And they've increased our licence fee?
Howard Broadwell, Nottingham, UK
Mark Thompson, interviewed by Jon Snow tonight on channel 4 news had difficulty in stringing together grammatical sentences;
is this the man really the head of the Beeb, the once respected broadcaster?
Time to sweep out the Augian stables and rid us of this biased broadcasting outfit, for which we are forced to pay a 'licence fee'
which is past its sell by date
John, Clitheroe,
The fines should be in the form of a rebate to viewers. This is the only fair way. They have broken an implicit contract of trust with us and we deserve a rebate.
Sarah, Colchester, UK
It's pure THEFT NO SPIN NEEDED ON " MISTAKES" its was pure theft and I as as a licence payer DEMAND a police investigation.
John, Essex , UK
We need to consider this in perspective. 99.8% of what the mainstream BBC does is good value for money (License fee). The management team must be held accountable and disiplinary action must be taken against the people responsible for poor management controls.
Steve, Chesterfield, UK
End of trust for BBC.... it will take a long time before the public trust the BBC again, with this disgraceful exhibition of blatant cheating and lying. It would seem that wholesale sackings would not be enough to ensure that this does not happen again...oops there's that phrase again, and everything seems to happen again these days. Not good enough..!
Dave, Newcastle,
Who do you think? The licence paying mugs of course!
Greg Banner, Derby, Derbyshire
Who pays for the fines?
Brian Charles Seals, Scarborough, Nth Yorks, England
It's time the license fee and the BBC were scrubbed, it's just a jobs for the boys and girls scheme, most of the progs are now rubbish. I never used to watch anything else at one time now I hardly do. I surely cannot be the only one who feels the same, maybe I have changed .
We need a referendum or Gallop poll on the need to have the BBC.
Dave Madley, Alicante, Spain