Jane Bradley
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When Brian Sloane was asked to reapply for his job for the eighth time he knew the game was up. He’d worked for Bank of Scotland for 25 years, rising to head of telephone services in its corporate division but morale among his colleagues had never been so low.
The bank, whose headquarters sit atop the Mound in the centre of Edinburgh, had come close to collapse and all the safe assumptions he’d held about the strength of the Scottish financial sector vanished overnight. If a 300-year-old monolith such as the Bank of Scotland could go down, nothing was safe. Last January he accepted a voluntary redundancy package and now runs a cafe in the city’s Stockbridge area.
“Suddenly there was a feeling of regulation and bureaucracy. There was constant change and restructuring. The biggest challenge was managing morale — at management level, we were worried about our own positions but had to keep a corporate face on in front of staff,” he said. “I’d had enough and thought, if I was ever going to go and do something else, now was my chance.”
The winds of financial change were being felt throughout the city’s financial district. At fund manager Martin Currie, email inboxes were groaning with messages as clients rushed to withdraw their cash. The value of funds under management had almost halved to £9 billion as investors sought to move their money from relatively risky equities into safer, fixed-income funds.
Rory Stone, who ran a specialist cheesemaking business near Inverness, realised the recession had hit when he was refused funding from the banks to expand.
The 50-year-old firm, whose clients include Sainsbury’s and Waitrose, had grown by more than 10% in the previous two years and had a turnover approaching £1m. He needed a loan of £100,000 to boost capacity at his site but was turned down.
“I prostituted myself to the whole range of banks. They listened to me, said all of the right things, then they made me feel like I must have had a very bad case of halitosis,” he said. “I never heard from them again. Previously, they used to ring up and say, ‘Rory, do you want some more money?’.”
Now in discussion with private investors and European grant funds to raise the cash, Stone’s business remains in good health, but he is frustrated.
“That situation [of easy lending] had to stop and it is inherently sensible that it does, but when you are a successful business and you actually want to expand and create jobs, it seems ridiculous that it is a closed door.”
What had started as a few mild eddies in the current of the Scottish financial industry became a gathering storm until, this time last year, a tsunami hit. Halifax Bank of Scotland (HBOS) and Royal Bank of Scotland (RBS), the bulwarks of the financial industry, came close to collapse within weeks of one another and it changed the landscape for ever. In the past 18 months, since the downturn began, Scotland has experienced a 6% drop in economic activity.
This week the Fraser of Allander Institute warned the country is facing a deeper recession than the rest of the UK and will take longer to recover. There will also be significantly higher unemployment than previously forecast. Looking ahead, the think tank predicts the Scottish economy will grow by just 0.1% next year.
Thousands of financial services jobs have already been cut and it is anticipated there are more to come. While America and the Eurozone countries are now officially out of recession, the UK as a whole remains in negative growth, with Scotland trailing behind.
Brian Ashcroft, professor of economics at the institute, said: “Scotland is more reliant on its public sector — 22% of the country’s output is generated by the public sector, as opposed to 18% in the UK as a whole. The problem with that is it means the private sector is smaller here — and that sector needs to drive the recovery.”
This month the European Commission ordered RBS and Lloyds Banking Group, owner of Bank of Scotland, to sell off several of its divisions, including the Direct Line and Green Flag insurance brands and the Lloyds TSB Scotland retail banking brand. Many observers believe the ruling will lead to further job losses as Scottish operations are centralised in London.
Douglas Adams, a senior economist at the economic consultancy Ernst & Young, warns that Scotland is facing a prolonged recession. Previous, relatively sharp downturns have been characterised as being V-shaped, where the economy dips then recovers. Longer-term declines have been characterised as W-shaped, where recovery is short-lived and followed by another downturn. Adams believes Scotland could be facing a VW-shaped recession, with a series of three or more dips and false-dawn recoveries, at least until 2011.
“My view is that we are likely to bump along the bottom and that will go on for quite an extended period,” he said.
In Edinburgh’s Exchange district, once a hub for finance and legal workers, previously bustling bars and restaurants are now eerily quiet. Even taxi drivers working for large city firms, who previously generated a large proportion of their business from company accounts, admit they are having to work longer hours.
Scotland’s reputation for financial competence has also taken a hit. First minister Alex Salmond had boasted that an independent Scotland would join a northern European “arc of prosperity” along with Iceland and Ireland, both of which suffered heavy losses in the downturn, with Iceland’s banks leading the way to state ownership.
Iain McMillan, Scotland director of the Confederation of British Industry (CBI) says there are concerns companies that might have considered doing work in Scotland have been put off by the country’s damaged brand, combined with the political furore surrounding the Diageo job cuts in Kilmarnock and Glasgow.
“What happened to HBOS and RBS certainly did Scotland’s financial reputation no good and what happened with Diageo was disastrous,” he said. “The risk is that if a company thinks that moving its operations to Scotland will be difficult, they may decide not to come here at all.”
The credit crunch and resulting recession highlighted Scotland’s over-dependence on the public sector and the fragility of the financial services industry. The big questions now facing businesses and policy-makers are: what must we do to ensure recovery; how much pain must we endure; and what will the landscape look like in the future?
At the height of the Scottish property boom Matthew Benson didn’t know whether he was running an estate agency or a cafe. Business was thriving so much that part of his job was to supply coffee and sandwiches to buyers who camped outside his firm’s office overnight to make sure they were first in line for particular properties the next morning.
A flat in Stockbridge, Edinburgh, sold for £130,000 — despite having a living room the size of two snooker tables and a smaller bedroom.
“One development of 25 flats sold out within two days,” says Benson, a director with Edinburgh-based Rettie & Co. “We would sell the first flats in the morning then demand would be such that we would raise the price in the afternoon.”
After the boom came the inevitable bust with a 7.5% drop in property prices across Scotland in the past 12 months. In Edinburgh sales are down by 60% and Rettie & Co has lost 15% of its staff.
“The shock to the system has been severe,” says Benson. “The difference between now and the property slump of the 1990s, when we saw negative equity, is that then the markets slowed down and a number of property developers got into trouble with the banks. Now, it is the banks themselves which have gone bust.” Other sectors have been hit just as hard. Retailers have battled to survive as customers, afraid of unemployment, have tightened their belts. Purchasing is likely to be further affected by the return to a 17.5% VAT rate in January. Combined with rising fuel prices, retailers are determined to make as much as they can from the Christmas period.
The recession has also affected the number of new businesses being launched in Scotland, with a 20% fall in the second quarter of this year. The only good news is that the number of businesses going bust is lower in Scotland than the rest of the UK, although experts warn more companies could fall into insolvency as the country starts to come out of recession following a sustained period of tough trading.
The number of new personal insolvencies fell by 4%, compared with a UK rise of more than a quarter, but remained at 5,767, as more people lost jobs and struggled to keep up with repayments. Scotland’s bloated public sector is expected to bear the brunt of job losses over the next two years, with funding levels predicted to fall by up to 13%. At present one in four Scots is employed in the public sector, compared with one in five in the UK.
The inefficiency of the public sector is one of a number of complaints business leaders have brought against the government. Last month they criticised ministers for allegedly pursuing “anti-business” policies, citing the scrapping of the Glasgow Airport Rail Link and the decision to exclude private sector involvement in the building of new prisons and hospitals.
Nicola Sturgeon, the deputy first minister, raised eyebrows in the business community when she told the SNP’s annual conference she would “never put private profit before public services”.
“Public projects which create private jobs in construction should be the last thing to be cut,” said McMillan.
It is unclear what the attitude to Scotland’s financial services sector is abroad but many believe recent events can only have damaged its reputation, and they blame the banks. “Twenty years ago, Scotland wasn’t known for its banking,” said one leading London-based financier. “Bank of Scotland and RBS were well thought of but relatively small banks. To me, the Scottish financial services brand has always been about insurance and investment management, not banking — and that part is still thriving.”
Finance secretary John Swinney has defended the government’s position, insisting it is committed to sustainable economic growth and helping businesses. “Our draft budget for 2010-11 prioritises support for our economic recovery plan, despite Scotland’s budget being cut in real terms for the first time since devolution,” he said.That recovery plan is supporting 15,000 jobs, he added.
“Ministers have regular meetings and discussions with representatives of the six main business organisations in Scotland, both collectively and individually, and with the STUC.”
The Conservatives, predicted to win the general election, want a more business-friendly approach, including a reduction in corporation tax and National Insurance for small businesses. Gavin Brown, the shadow enterprise minister, claimed a Tory victory south of the border would help Scottish firms. “We would engage deeper and wider with the business community,” he said.
Scotland’s share of UK public debt is estimated at 9%. With the UK figure rising to £1.4 trillion by 2013-14, this would suggest a liability of £126 billion, well over 100% of Scottish GDP. This is concerns business leaders.
“Whoever wins the next general election is going to have to deal with a serious deficit in public finances,” says McMillan. “The new chancellor will have to give a very comprehensive account of how the UK will tackle that deficit. It is critical that the UK keeps its AAA rating, or the borrowed money will end up costing us even more.”
Renewable energy, the oil and gas industry, life sciences and even the thriving Dundee-based computer games sector have all been touted as ways to drive the Scottish economy out of recession. But Brian Ashcroft believes Scotland needs to reignite its manufacturing industry to recover well.
“Scottish manufacturing is focused on a very narrow set of exports. We feel that that business may not be diverse enough to generate the growth in exports required to create a rapid recovery,” he said. “The fear is that the manufacturing industry isn’t good enough — but that is where the growth needs to come from.”
Ashcroft is also adamant that Scotland needs to attract inward investment from emerging markets such as China, Russia, Brazil and India to emerge strongly from the recession.
“Those countries are going to go back to fast growth quickly, while the western countries are not,” he said.
Colin Borland, of the Federation of Small Businesses Scotland, believes more needs to be done to help small companies access the finance essential for growth, while Peter Shakeshaft, chairman of business angel body Linc Scotland, says funding solutions could be found through “constructive discussions” between the private sector and government.
Shakeshaft, whose organisation represents private investors who provide capital to fund start-up companies, explained: “If you look at the Scottish economy, it has a large public sector and if that catches a cold — as it has done — it will have an effect on the whole economy and the private sector needs to be strong to survive that.
“We are worried that the small- and medium-size enterprise (SME) sector is suffering from starvation of funding from the banks. Unless we can find some kind of answer to that, we will have a nursebed of SMEs which will either not be able to grow quickly enough or will not survive. Potentially, we need a new kind of initiative, where the public sector and the private sector work together to put something in place.”
Borland added: “The real white-knuckle panic is not there as it was at this time last year, but there are still many people being charged far too much for loans or banks attaching stringent conditions onto lending. Small businesses need financing to grow.”
Although their agendas differ slightly, the message from all members of the Scottish business community is clear: support for small businesses is essential and, while the country needs financial services, the previously blinkered focus has to move away from those and onto other industries.
Serving the locals in his Stockbridge cafe, Brian Sloane is committed to his new career, revealing long-term plans for a string of Sloane’s cafes and even potentially franchising the chain.
“There is a lot of anxiety, especially when you first start up the business, but you are in control of your own destiny,” he explained. “I’d never say I would never make a return to banking, but definitely not in the current market.”
He is now being contacted by former colleagues also looking for a new life outside of banking. Some former colleagues have also started up their own businesses, in IT, debt-collection and retail.
“Some of them have even suggested going into partnership in a new cafe venture. We could start a chain of cafes run entirely by former Bank of Scotland employees.”
Additional reporting: Julia Belgutay
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