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The biggest stars are fêted on both sides of the Atlantic. The festivals attract thousands of enthusiasts. The merchandising is flourishing.
Welcome to the glamorous world of the scrapbook — or to give the trend its full French title, le scrapbooking. This is the distant cousin of the childhood albums containing outof-focus snaps, irrelevant cuttings and embarrassing souvenirs that once flourished in Britain.
Reinvented as an adult hobby in the US, le scrap, as it is known in chic Parisian circles, has become a Gallic passion involving artistic endeavour, money and a hint of one-upmanship.
“It has become very sophisticated indeed,” said Emma Rehri, one of France’s best-known scrapbookeuses.
She will be among the stars at Version Scrap, a European scrapbook festival that is to be held in Paris next weekend. America’s greatest scrapbook compilers, such as Kim Kwan, Tena Strenger and Pam Garrison, will also be there.
“Their names will bring in the crowds,” Mrs Rehri said.
There will be competitions, exhibitions and at least 70 distributors selling the material needed for a contemporary scrapbook.
“Version Scrap is the place to get the latest ideas and follow training sessions laid on by the most widely respected figures in the world of le scrap,” says the festival’s internet site.
Scrapbooks were invented by the Ancient Greeks but the modern variant was launched in Utah in the 1980s as a way of embellishing family photo albums. A dizzying variety of albums in different colours, textures and designs are available. The aim is to decorate them with stickers, stamps, dried flowers, eyelets, lace, ribbons, fasteners or whatever object takes the creative fancy.
In the US, where a scrapbook magazine recently claimed that the hobby has become more popular than golf, the industry is worth $2.5 billlion (£1.25 billion) a year.
In France it has become a social phenomenon. The country — where scrapbooks were unknown until the 1990s — boasts about 50 internet sites selling le matériel de scrap, at least two dedicated schools and dozens of workshops.
This weekend, for instance, at a workshop at Le Temple du Scrap, a specialist store in Paris, 15 or so middle-aged women were busy with scissors and glue as they perfected their technique.
More than 90 per cent of les scrapbookeuses are women, who meet at weekends to compare techniques and albums in associations and clubs across the country. When they visit Le Temple du Scrap in Paris, a specialist store, enthusiasts typically spend between €50 to attend, and the best are booked up almost as soon as they are announced.
“Le scrapbooking has really exploded in France over the past three years and it’s continuing to grow,” Mrs Rehri said.
One explanation is France’s long history of artistic creation. A second is the 35-hour working week, which has left the French with more time on their hands than almost anyone else.
Where to start
ukscrappers.co.uk says the typical British scrapper is female, in full time work, aged 37, married with two children
scrapdirectory.co.uk has a beginners guide that warns of the dangers of ordinary photo albums. It lists 83 scrapbooking wholesalers and distributers across Britain
scrapaholic.co.uk highlights independent scrapbooking “Educational Retreats” in Britain
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Hmmm middle aged and at home?
Well I'm 38, so technically approaching middle age but certainly don't feel like it.
At home? Hardly. I'm a Senior Manager working in ICT.
Sad? Well, I wonder what Jane thinks it is we scrap if we don't have lives to document in our hobby?
It's a great hobby because it caters for people with different abilities, amount of time free and money. There are no hard and fast rules, it's all completely about self expression.
Shame some people feel the need to be this way, still, I suppose you could argue that making such comments on a forum is 'another useless occupation to keep people at home'.
Chaqu'un a son gout... as the French say ;)
Sam , Grays, Essex
Viva Le Scrap!!
Archiving one's family history is extremely valuable and relevant for the living generations and those to come.
Diana, Texas, USA
Jane Fleming, what are you saying? Why is being at home so wrong? Thousands of people work from home nowadays. It gives people the opportunity to have a better quality of life. Also it is good for the environment by keeping more cars off the road.
Lynn Pool, Aust Agder, Norway
Jane Fleming-how very offensive of you! You obviously know nothing about this subject at all!
I love this hobby,it enables me to be artistic whilst preserving wonderful memories for my children. There is a wonderful camaraderie amongst the members on UK scrappers and I would say the majority of members work-many just to fund what can be a very expensive hobby.
Sue, Romford, UK
I'm not middle aged!!!!!!!!
And i work full time!!
S Woods, Northampton,
I don't know why scrapbooking in France merits such a write up when there are thousands of 'scrappers' , many, many retreats and hundreds of crops in the UK itself. I think your writers should look on their own doorstep before going abroad.
Not sure what a 'scrapbook compiler 'is either. Plus there are loads of Americans much more well known in the scrapbooking community than the three mentioned. I wouldn't have said they were 'the greatest' by any stretch of the imagination.
Julie, Clitheroe, Lancashire
I don't scrap, never been drawn to the idea of scrapping, but I do make cards and Jane, I would say to you perhaps showing some repect for the rights of women to make their own choices would show you in a better light, rather than slamming this as a useless hobby.
I know many who love scrapping, they cross the whole spectrum - old and young, working or not, some are, beleive me, highly educated professional women and some are very sucessful business women. I suggest you get your facts straight before shooting your mouth of on something you are obviously totally ignorant about.
You have the right to beleive this is a hobby that does not interest you, but you do not have the right to condemn those who do enjoy it and find it gives them an outlet for their creativity and also much pleasure in preserving memories and family historys.
Jane, Falkirk, Scotland
I do like crafting cardmaking and scrapbooking. Jane Fleming doesn't realise that let oneself go so to speak artistically can be very therapeutic, especially for disabled people like myself. I don't find useless, 'au contraire', it keeps me sane...you should try it Jane, you would be less bitter ! And yep I'm a bloke and enjoy it immensely ....
Fabrizio, London, United Kingdom
I wish I was at home scrapping..... but I'm too busy working, and going away on retreats with like minded mad women who laugh, drink and have fun, stay up all night chatting and dancing about, oh yes and sticking, paper, glue and 'bits' together to make a layout or two.... great way to make good friends and be creative at the same time ;-)
Melanie Eagles, Flitwick, Beds
Middle aged? Wow, 21 is middle aged now? i have no hope!
Scrapbooking is a fantastic beautiful hobby, creative, challenging in some ways, and so much fun. Maybe Jane Fleming would lighten up if she opened her mind to the world of it.
It brings people together, makes friends, keeps family memories alive. I wouldn't call that useless!
Amelie Rodrigues, Riveira, Spain
Young, middle aged or old ..... Does it matter?? As long as we are not bothering anyone leave us alone Jane. I am a pensioner who enjoys "Scrapbooking" alongside my 12yr old grandaughter!!!!!
I have made some lovely albums for family and friends and I AM PORUD TO BE CALLED A SCRAPBOOKER...... GIve it a try and see what you think before ust commenting on something you know nothing about.
Maureen Pollard, Aberdeen, UK
I am another rather hacked off person because of your comment Jane. I am a BIG fan of scrapbooking, and for the record, I am 25 and in FULL time work. "Useless" is a word I would not associate with Scrapbooking. It is far more suited to your comment!!
Louise, , Lincolnshire,
Not sure how documenting, recording and keeping treasured moments alive for prosperity it a "Useless " occupation. It is a craft, art and far better use of time than sitting in front of a mind numbing TV. I take offence at the suggestion I am "Middle Aged" and stay at home. I am a professional working full time in my 30's (is that now middle aged?). My daughter loves looking at my scrapbooks of her development, I will treasure them when she is older and it has led me to delve into my family history and thus develop my relations with my grandparents. A waste of time?
M G , Witney, OXON
Scrapbooking is a wonderfully fulfilling hobby which incorparates craft, photography, and the joy of making a beautiful memory for your family. The social side of scrapbooking is great and good friendships are formed over paper, embellishments and a cup of tea. I have been scrapbooking for 3 years and run a sucessful Scrapaholic Club in Exeter, it is great fun and the ladies are so friendly. The ages range from early 20's to early 60's, I even had a 10 year old this month. This craft does not restrict age, gender or ability. It is just a wonderful past time to have.
Julia Mckenzie-Grant, Exeter, England
middle aged? i dont think so - we are a vibrant society of helpfull freindly people. remember the scrapbooks will be all that is left when you die, i will survive my eventual demise, you will disappear...
tracey johnson, eastleigh, hants, uk
Scrapbooking is just as big here in the UK. and contrary to what Ms Fleming says, it gets women (and quite a few men for that matter!) OF ANY AGE out of the house.
A lot of scrapbookers go to crops and clubs regularly as well as vanishing for whole weekends to enjoy the hobby. I not only go on retreats here in the UK several times a year, I travel to Holland twice a year to scrap and do classes with fantastic teachers, as well as make new friends from mailnland Europe and around the world!
I got into it quite by accident when i was going through old family albums asking my mum to identify some of the faces and events recorded in there. A modern scrapbook is so much more than a decorated photo album, done properly it contains all the necessary details to enable future readers to know more about the people and events in their family's history
Carolyn Exwood, Tunbridge Wells, Kent
Far from it Jane most of us have a full time job!!
It doesn't keep me at home...ask my husband and son.
I have been to workshops and craftshows up and down the country. Our local Scrapbookers club meets every month for the whole day on Saturdays.
If you have a look at the UKScrappers web site you will see out work..it is far from useless!
Judith Andersen, Whitehaven, Cumbria
Well, aren't you a delight Jane Fleming?
Scrapbooking is a fabulous hobby. And if you care to read the article properly, it states that the typical British scrapbooker is in full-time work. Most of us have to be to pay for our stash addiction ;-D.
Scrapbookers do it for all sorts of reasons; to record memories, as a creative outlet, as an emotional outlet, to meet with friends, as a complement to a photographic hobby, the list goes on. I do it because I want my children to know how much I love them, although I guess that may not meet with your approval. Such stuff and nonsense! Feelings. How dare I?!
As a hobby, it's hardly harming anyone, I fail to see what caused such vitriol to arise in you, Jane. What is actually wrong with being at home anyway? I'd love to be at home, with my children scrapbooking the day away. Bliss.
Laura, Manchester, Gtr Manchester
Another useless occupation to keep middle aged women AT HOME.
JANE FLEMING, Whittlesey, CAMBRIDGESHIRE