Philippe Naughton
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If they pay you enough, then they get to pull the strings.
Lewis Hamilton put on his racing gear today to deliver a message from his sponsors in the run-up to this weekend's Turkish Grand Prix.
The young British driver, who narrowly failed last year to win the Formula One championship in his rookie season, made a guest appearance in Troya, a historical theatre show staged by a local dance troupe.
The show depicts 3,000 years of Anatolian history, beginning with the legend of Troy, hence the large horse.
The horse Hamilton should be worrying about, though, is the prancing one of Ferrari. He's already nine points off the pace set by their world champion, Kimi Raikkonen.
Ed Gorman, The Times's Motor Racing Correspondent, watched Hamilton's theatre debut and described it as "an extremely odd occasion".
"I think even Lewis wasn't sure it was something he should have been doing. He said something afterwards like, 'That was a bit weird. What did you guys think?'"
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I think it kind of damages his credibility that all? I hope he stars winning again.
Otherwise, sounds like me had a lot of fun!
lm, london,
why on earth would anyone expect anything better from a racing driver anyway? Judging by the number of logos attached to their bodysuits, they'll dance for anyone with enough moola.
Davis, London,
i must admit this is weird... sometimes i feel Ron goes a little too far in promoting his sponsors...one thing is to make stiff jackets for the press room, another is this...as for lewis... should have probably said no..but he's just a nice guy who wants to please his boss.
Rob, London,
Whats the problem here - F1 driver under contract fufils contract obligations...?
Ryan, Dublin, Ireland
Mika Hakkinen: The Flying Finn. Lewis Hamilton: The Flying British.
Carlos Cárdenas, Monterrey, México
@Neil
Give him a break - it was almost certainly not Lewis's idea to do it, he is fulfilling his sponsors' commitments not playing his own publicity cards. What is more relevant is why Vodafone choose such a debasing method.
Peter Venn, Thatcham, England
Leave him alone - he's only young. He's not committed murder or anything. Good luck this weekend Lewis.
A Ludlow, London,
The cynical but obvious answer is that it gets them lots of publicity - if it had been a "normal" sponsor event it would not have been reported but this has brought them lots of column inches - as the saying goes, there's no such thing as bad publicity (wonder if Max agrees with that one...)
Peter Venn, Thatcham, England
He is acting like a plonker. I can't imagine Schumacher or Senna debasing themselves with such a stunt.
kerry livermore, London, England
He should be focusing on winning races. To much time spent playing the publicity cards might damage this young man's ability to race.
Neil Evans, London, United Kingdom