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Chocolate queen Jo Fairley is a self-confessed control freak who scours websites looking for hotels that have exactly the facilities she requires and builds comprehensive files on places she plans to visit.
“I’m completely obsessed by hotel rooms. I need a bedside lamp that I can read by and I need to be able to get fresh air into a room. I can’t stand it when I have to have the air conditioning on all the time. I want a really comfortable bed. I don’t want polyester bed linen. I like a bath because I don’t use showers. I want free wi-fi – it’s a complete rip-off when hotels charge you for wireless connection. I’ll scour the websites and book online when I find what I want.
“Travelling is all in the preparation. I’m always really prepared and I keep files on all sorts of places and destinations that I might go to one day. I’m going to an area in France soon, and I went to my French file and found I’ve got 21 articles on the area that I’m travelling to.
“If you care about what you do, you are going to be a control freak, because it’s how you get things done. Control freakery gets a bad press, there’s nothing wrong with it!”
Fairley, 52, and her husband Craig Sams, founded the organic chocolate company Green & Blacks. The firm was sold to Cadbury Schweppes in 2005, in a deal which netted the couple around £4m. Fairley now travels to destinations including Helsinki, Stockholm and Australia as a roving ambassador for Green & Black's. She also travels in her capacity as a journalist and motivational speaker and owns Judges Bakery, a short walk from her home in Hastings.
Which hotels fit the bill?
I have to stay in London quite a bit. I used to live in Portobello Road and you never stay in London hotels when you live in town, unless it’s your wedding night. So I feel like Goldilocks, having tried out these different beds. I am Little Miss Fussy. I’ve finally found my perfect hotel – the new Langham on Portland Place. It’s incredibly glamorous. It ticks all the boxes, the beds are unbelievably comfortable, you can open the windows, there’s room to put your cosmetics out around the sink and you can read with a special reading light. All these things which, to me, are not rocket science, but so many hotels get so wrong. I stumbled across this one and thought, right, this is it for me. I think it costs in the mid-£200s a night. They get everything right and if that’s the price of a good night’s sleep, then it’s worth it.
Any hotels abroad stand out?
I like a hip hotel but my husband likes Marriotts because he likes a good business centre. I like a bit of funkiness, so we have a constant battle. The Marriotts of this world are good for business people, but I find them a little uninspiring.
Any hotels you don’t like?
The Meridien in Piccadilly. When I stayed there my room was so noisy it was physically vibrating and I had to sit in that shuddering room for 20 minutes, waiting while someone deigned to come up and move me to another room. It was unbelievable for a five-star hotel. The Millennium Hotel in Grosvenor Square was another ghastly experience. I was kept awake all night by an incredibly loud TV in the room next door. I suddenly realised that there was no-one actually in there, because when I had been up to my room that night, I’d found the TV on blasting out in my room. I had such a hissy fit in reception the next day, because it makes a mockery of these low wattage bulbs in the bedroom if you are going to leave the TV on all night. It was also fantastically anti-social. It seriously compromised my night’s sleep and my performance the next day at a brainstorming session.
It’s also good to be able to see the telly from the bed. I stayed in Whatley Manor [near Bath], in a huge suite, where you couldn’t see the television from the bed. I had to sit in a rather uncomfortable armchair to watch the TV, which was frankly ridiculous.
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